Political Campaign Strategy

Political Campaign Strategy Tips - Win Your Campaign

by Ben Holse (He/Him)

Having a successful political campaign strategy is about more than just having the best ideas or being the loudest voice in the room. It’s about sticking to some of the core fundamentals. At any level, these campaign fundamentals can mean the difference between building a winning or losing political campaign strategy.

David Pepper The Fifth Vote

Interview with David Pepper about The Fifth Vote

by The Campaign Workshop

David Pepper is a lawyer, writer, political activist, former elected official, and adjunct professor at the University of Cincinnati College of Law where he teaches election and voting rights. Previously, he served as a councilman for the city of Cincinnati, a member of the Hamilton County, Ohio Board of Commissioners, and the Chairman of the Ohio Democratic Party from 2015 to 2021. David is a strong advocate for voter rights and has engaged in numerous fights and extensive litigation involving voter suppression and election laws. He recently released his sixth book and fourth novel, The Fifth Vote. This week, we asked him 7 questions.

Signature gathering

Why You Should Start Your Signature Gathering Effort Early

by Ben Holse (He/Him)

For groups and organizations that are interested in getting a measure on the ballot, signature gathering can be a costly, time-intensive, and pain-staking affair. You’ll need to raise the money to pay an expensive field consultant to manage the process for you. There’s a steady unease about hitting your numbers, and all of this is compounded with the stress of knowing that the success of your effort hangs in the balance.

Campaign Manager Contract

Campaign Manager Contract - Why You Need One

by Joe Fuld (He/Him)

A campaign manager contract is a important a step to write and sign before you start. Whether you are a candidate who decided to run for office and you quickly found out that you couldn’t do it alone or you are a campaign staffer hired to work on a campaign and you want to make sure you know your compensation, having a campaign manager contract or other agreements is critical. As the days get longer and the campaign picks up, it’s easy to forget to formalize the campaign manager and campaign staff roles. Make sure you have a campaign manager contract or campaign staff letter of agreement. Whether you are a staffer for a candidate, a treasurer, or you fill another role, you want to make sure you put it in writing.

Campaign Manual

Campaign Manuals: Our Running List of Political Manuals

by Joe Fuld (He/Him)

Campaign manuals and eBooks on politics (especially good ones) are hard to come by. So here is a list of our favorite campaign manuals to help progressive candidates win campaigns. These campaign guides come from experts in a range of different fields. They cover everything from debate prep to messaging. Here is a run-down of our favorite eBooks and campaign manuals by Meg Ahern, the National Democratic Institute for International Affairs, and more:

political ads vs traditional advertising

Political Advertising Agency vs. Traditional Advertising Agency

by Joe Fuld (He/Him)

As a political advertising agency, we work with campaigns and groups all over the country and it never fails that in many conversations, the candidate’s spouse uncle, cousin, works or has worked in advertising.  We sometimes compete with traditional advertising firms and I have had folks ask me the question what is the difference between a political advertising agency vs a traditional ad agency? The answer is a there are lots of differences.

Independence Day

Independence from Student Loans

by Joe Fuld (He/Him)

Want independence from student loans? As we break for the Fourth of July, we have students throughout the country facing a greater burden of debt. This is an issue that not only affects students; it affects our economy as a whole. Yes, Congress should act to retroactively decrease the rise in student loan rates, but there is still more that can be done.