Facebook and ActionSprout: Integration for Digital Advocacy

digital advocacy

Digital Advocacy Integration for Action

Digital advocacy is about engagement and capacity building—likes are just a starting point. Over the last few years, Facebook’s algorithm has evolved, as has its advertising options, making it easier than ever to capitalize on the audience you’ll find there and turn likes into actions that advance your advocacy goals.

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How to Launch a Kickstarter Nonprofit Campaign

kickstarter nonprofit campaigns

Jumpstart Your Kickstarter Nonprofit Campaign 

Ever had a moment when you to launch a Kickstarter nonprofit campaign ( or other online fundraising platform)?

Some folks in the nonprofit and advocacy space have been hugely successful with Kickstarter, but it takes a combination of work, timing, and luck. 

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Digital Advocacy Tactics Advocacy Campaigns Can Learn from Political Campaigns

Electronic tablet with graphs, charts, metrics, etc. on top of papers with metrics on wooden background next to plant and coffee

Tips and Tactics Advocacy Campaigns Can Glean from 2016 Political Campaigns for Successful Digital Advocacy

Digital Advocacy is on everyone's mind. Last month, I attended the Nonprofit Technology Conference in Washington, D.C. and one panel caught my eye: New Tools From the 2016 Elections That Nonprofit Techies Need to Know About. Given that our clients are both campaigns and nonprofits, it was a perfect fit. 

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Advocacy Message: Know Your Advocacy Campaign Goals

advocacy message

What Is an Advocacy Message and How Do I Get One?

So, what is an advocacy message? Well, an advocacy message is a core statement that you would use to define your advocacy mission to the public.

An advocacy campaign message is critical to ensuring folks understand what you are about and what you want to accomplish. Crafting an advocacy message is something that takes a lot of time, so you want to answer some strategic questions before you define your advocacy campaign message.

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Do Nonprofits Need Online Advocacy Campaign Consultants?

online advocacy

Online Advocacy Campaign Consultants: Is It Worth the Cost to Hire a Consultant to Manage Your Online Presence?

Online advocacy seems to be the term of the moment, but achieving real online advocacy results can be tough in both execution and budget.  If you are at a nonprofit where money is tight, (when is it not?) spending money on hiring a online advocacy consultant to manage your online presence can seem like an easy line item to cut. But don’t be so quick to count campaign consultants out. Depending on your nonprofit’s size and goals, an online advocacy consultant could be extremely beneficial (and we’re not just saying that because of our line of work).

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Texting for Advocacy | Opt-in to SMS Texting for Nonprofit Advocacy

non-profit Advocacy

Texting for Advocacy: Nonprofits Engaged in Issue Advocacy Should Be Using SMS

Are you texting for advocacy yet? If you’re a nonprofit working in the advocacy arena, you should be thinking about incorporating SMS (or texting) into your issue advocacy communications program. If you are looking for texting tools for advocacy check out our list of 100 campaign tools. Texts are, in many ways, a very personal way of communicating – a quick way to touch base with friends, family, colleagues, etc. But as people increasingly depend on mobile phones they turn to SMS as a way to communicate (as of 2010 – four whole years ago – data use outpaced actual phone use for Americans with cell phones), it’s important to adapt and incorporate text into your advocacy work.  Meet people where they are, as it were.  Here are 3 reasons to consider texting for advocacy if you haven’t explored this particular medium already:

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