Running for Office? Tackle These 5 Digital Tasks First

Laptop on a desk in front of a backdrop of water and tress

Make Sure You Are Running for Office the Right Way Getting Your Digital Game is On Point.

So you’ve decided you’re running for office. What are your first steps? Maybe calling friends and family to let them know the news? Starting to ask for donations for your campaign? Hiring a campaign manager? It’s possible you haven’t yet thought about some key digital items that will make your big announcement a big success.

 

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7 Questions with Social and Behavior Change Expert, Meg Ahern

7 Questions with Meg Ahern

7 Questions on Harnessing the Social and Behavioral Sciences

Meg Ahern is a social and behavior change expert working in international development, and author of the new guide, The Science of Influence: Harnessing Neuroscience and the Social Sciences
for Effective Democratic Campaigns. 
She focused her dissertation at Michigan on the role of emotion and social context in perception, cognition and memory, and did her postdoc in the sociology of knowledge at The University of Chicago. Since 2014, Meg has been working in international development in DC, where she's focused primarily on gender equality, social inclusion, and organizational development for USAID, UNICEF, and the Global Partnership for Education at the World Bank. 

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7 Questions with Pollster and Consultant, Steve Vancore

7 Questions with Steve Vancore

7 Questions with Steve Vancore

Steve Vancore is a political consultant and researcher. He is the founding partner at VancoreJones Communications, a political consulting firm that works on legislative communications, public relations, and political campaigns from local races to statewide races. He is also the president of Clearview Research, which focuses on polling and focus group research, and teaches in the Masters of Applied American Politics and Policy program at Florida State University.

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7 Questions with Paul Lage

Paul Lage

7 Questions with Paul Lage, CEO of Gill Studios

Paul Lage is the President and CEO of Gill Studios, which includes Gill-line: the largest producer of political yard signs, decals, and bumper stickers in the country. We asked Paul for some industry tips to help campaigns navigate the process of designing and printing yard signs and other campaign materials.

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Top 5 Twitter Tools for Your Campaign

Top 5 Twitter Tools

Top 5 Favorite Twitter Tools 

No matter what day or time, it feels like there are five new digital or twitter tools that are all better, faster, and bigger than the last. As political consultants, we understand the power of digital and are always the first to try out any tool. In fact, we’ve tried so many that, eventually, we narrowed them down to our favorite 100 in our 100 Best Political and Advocacy Tools. For Twitter, below are a few we really loved and know your twitter account would benefit from:

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Video on Twitter

twitter video

How Do You Create a Good Twitter Video and Get People to See it?

Twitter Video is a growing trend, especially as networks and individual users have started streaming live content. Videos can deliver complex messages and persuade individuals, as they often have an emotional component that static images and text-only tweets generally do not have. Below are three important things to know before posting a video on Twitter:

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Twitter Campaign Strategy: You Are What You Tweet

twitter campaign strategy

Twitter Strategy and First Impressions 

Just like first impressions, your Twitter strategy can go a long way. After setting up your account, it’s time to actually tweet! Here are a few Do’s and Don’ts to keep in mind, and keep your tweets optimized all while focused on the overall goal of your campaign.

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