Our Work: Animal Advocates Say Re-Elect Lucy McBath
Animal Advocates Say Re-Elect Lucy McBath
Client: Humane Society Legislative Fund
With new restrictions due to the COVID-19 pandemic, TCW helped the Humane Society Legislative Fund collect user-generated video clips from their members who live in Rep. Lucy McBath's district conveying their support for her. For this political advertising example, we then took those clips and created a video that we were able to use across multiple digital mediums to a target voter universe in an independent expenditure ad campaign. This proved to be an effective method as Rep. McBath handily won her reelection to Congress.
Our team is made up of amazing creative, organizational, and political consulting talent committed to achieving political and advocacy goals. We have worked for candidates and causes, big and small, all across the country.