Institute for Local Self-Reliance

Client: Institute for Local Self-Reliance

Project Details

In 2020, TCW worked with the Institute for Local Self-Reliance (ILSR) to increase their supporter list to further their long-term goal of stopping preemption laws that prevent high-quality, local internet services. TCW created eye-catching creative and ran those ads in a conversions-focused nonprofit advertising campaign on Facebook, in addition to running a petition on Care2. For this political advertising example, TCW increased ILSR's list by over 8K names in total.