Posted on December 11, 2017 by Elena Veatch
Pollster Celinda Lake answers our 7 questions.
Celinda Lake is a Democratic pollster and president of Lake Research Partners, is one of the top political pollsters and strategists of our time. Celinda Lake weighs in on what happened in 2016 and how Democrats can be thoughtful about polling and strategy in 2018 and beyond.
Posted on September 12, 2013 by The Campaign Workshop
What campaign polling can do for down-ballot races
Creating a political campaign budget is all about choices. What do I think I can raise, and what will I spend it on? One thing that more down-ballot races should consider is campaign polling. If you’re running for a citywide office, a countywide office, or any office where more than a few thousand votes determine the winner, a good poll done by a professional pollster is a wise investment. Here’s why: