• Engaging with Social Media Influentials

    social media tool
    Posted on November 20, 2017 by Joe Fuld

    Engaging with Social Media Influentials

    When it comes to social media, some folks are really active, some aren't. Some have a following and some don't. But if you want to use social media to advance your organization or campaign's goals, connecting with your key influencers is a great way to grow your following, and expand the reach of your message. Here are our tips to connect with social media influentials and other social media leaders:

    Social listening tools: 

  • Use These Winning Field Strategies for Campaign Success

    field strategies
    Posted on November 16, 2017 by Joe Fuld

    How to Get Results From Field Strategies

    Field strategies don’t always get the yield you were hoping for, especially if you don’t have the right planning behind them. Here are our tips for getting the most out of your field strategies for your political campaign. 

    Plan first: 

    Having a real campaign plan matters. Whether you are running an advocacy, accountability, or political campaign - a real plan will make sure your field strategies have the yield you want. 

    Have a budget:

  • What To Do About Internet Trolls

    internet trolls
    Posted on November 13, 2017 by Joe Fuld

    Tips for Dealing With Internet Trolls

    We've all have had our run-ins with internet trolls on a variety of different platforms. Here are our tips on how to deal with internet trolls:

    Are they really a troll? 

  • 7 Questions with Nancy Leeds

    Posted on November 09, 2017 by Joe Fuld

    7 Questions with Nancy Leeds

    Nancy Leeds is the one woman operation behind CampaignSick, a popular political blog and Tumblr account. She is a Democratic campaign manager, having worked on everything from local campaigns to being the Political Director of Clean Water Action. Nancy has an MPA in Social Policy and Management from Columbia University.

  • Build Up Your Resistance Political Tactics with the Resist Book List (Part 1)

    political tactics
    Posted on November 06, 2017 by LaTwyla Mathias

    Why One of the Strongest Political Tactics is to Read the Resist Book List

    Sometimes, books are the best place to get inspired and learn political tactics.

  • Digital Advocacy Campaign Goals on Twitter

    Digital Advocacy
    Posted on November 02, 2017 by Shelley Rees

    What Goal is Best for My Digital Advocacy Campaign on Twitter?

    When it comes to a digital advocacy campaign Twitter is a great platform. Unlike more traditional platforms, there aren’t budget minimums you need to worry about and you can reach a lot of people very quickly. There are also a lot of great targeting options based on Twitter’s user data. The first thing you should decide when you create a Twitter ad campaign is what objective you want to use. There are several options, so it’s important to consider them carefully, based on your end goals. Below, we’ll run through each objective and how you could use it in your digital advocacy campaign.

  • Trump Weight: How The White House Is Expanding My Waistline

    Trump Weight
    Posted on October 31, 2017 by Joe Fuld

    How to Lose Your Trump Weight

    Donald Trump has created a lot of turmoil in this country, especially when it comes to my waistline. Call it my Trump body or Trump weight, but since the election, I have gained ten pounds and it sucks.

  • How to Beat an Incumbent

    Beat an incumbent
    Posted on October 30, 2017 by Joe Fuld

    Want to Beat an Incumbent? Answer These Questions First.

    Campaigns start out with great intentions, but if you want to beat an incumbent, 94 percent of the time, opposing candidates will fall short. Many folks try, but on average, only 6 percent succeed in their quest to beat an incumbent. Why do incumbents lose? Asking this question is a good place to start for challengers looking for a path forward.

  • 7 Questions with Pollster Anna Greenberg on Campaign Strategy

    7 Questions with Pollster Anna Greenberg
    Posted on October 26, 2017 by Elena Veatch

    TCW Talks Campaign Strategy With Pollster Anna Greenberg

    Anna Greenberg is no stranger to campaign strategy. She is a Democratic pollster with over fifteen years of experience in the field. She’s worked on everything from research for NGOs to polling for Mayor Bill de Blasio’s campaign, which won her “Pollster of the Year” in 2014. We asked Anna Greenberg about her work, and what every campaign should know about polling.

  • Habits Can Make or Break Your Grassroots Organization

    Posted on October 23, 2017 by Elena Veatch

    Routines in Your Grassroots Organization Can Lead to Success or Disaster.

    A good habit can be the ingredient for success in running your personal life and your grassroots organization.

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