• Shake the Bad Habits Behind Campaign Mistakes

    campaign mistakes
    Posted on September 18, 2017 by Elena Veatch

    If There’s a Will, There’s a Way to Avoid Campaign Mistakes

    Campaign mistakes force folks to learn and adapt – in a perfect world. In reality, plenty of campaigns fail to reflect on their flaws before gearing up for their next fight; they recognize that a problem exists, but don’t always take the time to address the bad habits that cause them to keep repeating their mistakes.

  • Nonprofit Content Marketing: Don’t Rent. Own.

    nonprofit content marketing
    Posted on September 14, 2017 by Joe Fuld

    Drive Folks to Your Nonprofit Content

    I am a big fan of nonprofit content marketing, but many folks who are new to the world of online content tend to skip blogging, or creating content on their websites and go straight to outside content sites. I look at outside content sites as more like renting an Airbnb than buying a home. You can enjoy a rental unit, but you should spend most of your time working on your house. There a few reasons for this: 

  • Why Your Nonprofit Should Resist Buying a Fundraising List

    list building
    Posted on September 11, 2017 by Joe Fuld

    List Building Matters

    Whether it is for advocacy or fundraising, nonprofits spend a lot of time list building.  With the right plan, an organization can grow and engage through their list. But done the wrong way, list building can be a waste of money and resources.  Here is some advice on list build for organizations:

  • 10 Political Consultant Problems

    political consultant
    Posted on September 07, 2017 by Joe Fuld

    Political Consultants and Your Campaign: Problems and Solutions

    Do you hate or love your political consultant? As the world of political consulting has grown, so have issues that organizations and candidates face with their political consultants.

    To be clear, some political consultant problems are easily solved, and some are not. Picking the right campaign consultants with the right approach and being clear on goals or roles can help a lot. Here is our list of political consulting problems and some basic solutions for them: 

  • Volunteer Recruitment That Rocks| Grassroots Campaigns

    volunteer recruitment
    Posted on September 04, 2017 by Joe Fuld

    Rock Solid Volunteer Recruitment Tactics to Grow your Grassroots

    Volunteer recruitment is never easy. It usually starts like this:

  • Know Your Advocacy Metrics

    advocacy metrics
    Posted on August 31, 2017 by

    Advocacy Metrics Matter 

    No matter how many advocacy campaigns you have done, people will always have a ton of questions about advocacy metrics to judge how successfully those campaigns were run, and if they were effective. They'll ask me questions like:

  • Resist List: Join Us

    resist list
    Posted on August 28, 2017 by

    Join The Resist List:

    It seems like each and every day, the Trump administration attacks our values, and little by little erode our democratic institutions. At times it seems like we have no control over the direction of our country.

    But there is hope.

    There are millions of Americans working around the clock to make sure that each day is better than the last. That the fundamental values of our nation are still there tomorrow and our nation's motto stands true: Out of Many, One.

  • Political Tactics to use on Your Campaign Website:

    Political Website
    Posted on August 24, 2017 by The Campaign Workshop

    Top 5 Political Tactics to boost your political campaign website: 

    The political website: it’s a requirement for any candidate for office, but that doesn’t mean it should be just another item to check off your to-do list! Being intentional when setting up your website by keeping a few key political tactics in mind will ensure that you are providing voters with an enjoyable, engaging, cohesive experience. 

    A few political tactics to keep in mind when designing your political website:

  • Online Video Platform Spotlight: Wistia Vs. Youtube

    video tool
    Posted on August 21, 2017 by Andrea Mucino

    Online Video Platforms: Top 5 Reasons We Love Wistia instead of YOUTube

  • Paid Media vs Earned Media: How do they fit into a campaign budget?

    campaign budget media
    Posted on August 17, 2017 by The Campaign Workshop

    Author: Kate Jahries

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