Campaign Best Practices

Having the correct team surrounding you when running a campaign is of the utmost importance, and a key step to ensuring that happens is putting together the right job descriptions for finding those folks and making sure you are asking for someone to apply for the role you actually need for your campaign. For example, say you need help raising money—you may think you need a treasurer, but what you are really looking for is a fundraising director. Below, you’ll find a complete list of campaign job descriptions that you might find in a moderately-sized race.

Reviewing your tools on a yearly basis can help with organizational clarity and costs. Looking at all your subscriptions and choosing based on your needs can yield strategic clarity. 

One of my favorite books is The Score Takes Care of Itself. If you have not read this book, give it a read; it’s a great resource on strategy an applicable to politics and organizing many ways. Whether you work for an advocacy organization, a political group, or a candidate campaign, you work on a team with many moving parts. It is impossible to manage all those parts alone. By defining clear goals with measurable outcomes, you can set the path for victory and measure all aspects of the campaign on whether they are on the right track to success.

Campaign best practices can make a real difference on your political campaign. Over the course of my career, I have pretty much seen it all happen on political campaigns. From the candidate’s brother dying mere weeks before Election Day to losing power at a staging location and everything in between. Murphy’s Law states “anything that can go wrong, will go wrong.” Part of being a good organizer is always hoping for the best on political campaigns, but planning for the worst.