Campaign Walk Cards

Walkcards are one of the most important tools in any field program. They give your canvassers something tangible to reference at the door and are one of the best ways to introduce your candidate to voters in person. Unfortunately, many campaigns—especially local, down-ballot, and small- to medium-sized campaigns—still produce walkcards the wrong way. Below is an updated guide to producing political walkcards that actually work.

Campaign walk cards are an important element to any field strategy. They give your canvassers something tangible to discuss at the doors and are a great way to introduce your candidate to voters. Unfortunately, a lot of campaigns create walk cards the wrong way.