7 Questions with Gabriella Mirabelli

Gabriella Mirabelli

7 Questions for Gabriella Mirabelli

Gabriella Mirabelli is the CEO and Co-Owner of Anatomy Media, an Emmy Award winning creative marketing agency which offers premium creative services and research consulting services for world-class television and media brands. Gabriella Mirabelli also hosts the Up Next Podcast which features new ideas in the media industry with innovative leaders in entertainment and business.

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Pros and Cons of Candidate Communication Mediums

What candidate communication is right for you?

Candidate campaigns have a number of options when it comes to their communications mediums. Which communication medium a campaign chooses depends largely on their strategic objectives, targets, and, of course, budget. Below is a very general overview of the most common modern candidate campaign communication mediums and their pros and cons.

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Online Communications Strategy Is Different in an Off-Year

Online communications: How Digital is Different in an off-year image

The recent off-year elections may not have gotten a ton of national press, but for people living in states where major offices were decided, they were extremely important. In some ways, a campaign is a campaign, and your online communications program should be reflective of that.  In others though, off-year elections are pretty different, and planning your digital strategy with those differences in mind can yield some great things.

The biggest issue? Less people are paying attention. This means you have to work even harder than before to get people to notice you.

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