Digital Advocacy Creative

The digital landscape has evolved dramatically since the early days of Facebook-only strategies. Today's advocacy campaigns need to meet supporters where they are—across multiple platforms, each with its own strengths, audiences, and engagement styles. From Instagram and TikTok to Facebook, LinkedIn, and Snapchat, understanding how to leverage unpaid digital advocacy effectively can save you thousands on large-scale digital advertising while building a more engaged community.

When was the last time you saw something particularly eye-catching in a political campaign ad online? We spend so much of our time online these days – for work and for play – and digital ads are everywhere we look, so it’s easy for your political campaign’s creative to get lost in the shuffle.