• Good Emails Matter- Life is too Short to Write Bad Emails

    Dec 19, 2022 by Joe Fuld (he/him)

    Good Emails

    Learn the Secrets to Good Emails: Don’t Write Soul Sucking Emails

    A good email is life changing, while a bad email is soul sucking. All of you write emails and let’s face it, most of them are bad. So here are some tips on what to avoid - Because life is too short to write a bad email.

    The subject line is the most important part of an email. The first sentence (the lead) and the call to action (CTA) are the next key elements. Together these components make the structure of a good email.

    read more

  • 5 Things Every Nonprofit Should Be Doing Online

    Aug 14, 2013

    5 things every non profit online

    Building a Nonprofit's Online Presence

    These days, everyone is online. And if your nonprofit isn’t online, it should be! It’s easy, cheap and one of the best ways to stay engaged with your supporters. Here are five things we think every nonprofit should be doing online.

    1. Social Media: Facebook, Twitter, Pinterest, Tumblr. All of these are free for you to use, so why not? They are a fun, interactive way to communicate with your supporter base (who—spoiler alert—are already spending all their time on these platforms anyway). People love to promote causes they care about on Facebook especially, so make sure your cause is in the mix!

    2. Online Fundraising: Online fundraising is a zillion times cheaper than other forms of fundraising. And many times, all it takes is adding a link to your website where people can donate. The trick is, you need to make sure that link is visible and easily accessible to people.

    read more