Democratic Direct Mail Tips to Win a Democratic Primary

democratic direct mail

Make Democratic Direct Mail Stand Out in a Primary for the Win:

We love Democratic direct mail, especially in Democratic primaries! You can check out some of our favorites here. While Democratic direct mail is similar to general election mail in some respects, there are a few items to consider that are unique to the primary process. Check out our eBook on direct mail. Here are some tips for creating good  Democratic direct mail in Democratic primaries.

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What is Red Tag Political Mail?

Red Tag Political Mail

Red Tag Political Mail, Does Your Mail Qualify?

Red tag political mail is a mystery to some. You may wonder how the United States Postal Service (USPS) treats the massive amount of campaign mail that moves through the postal system each election. The "secret" is red tag political mail. We write about this in our direct mail ebook.  The USPS  has a very effective system for identifying political mail and moving it quickly through the mail stream and into mailboxes before Election Day. Qualified election mail is given special treatment by the USPS that expedites its movement through the postal system. When campaign mail is sorted and processed by the mail house and packaged for delivery to the postal facility, each tray, sack, and pallet of  election mail is affixed with a special red tag. This red tag alerts all postal facilities in the chain that the mail is political and afforded expedited processing through the mail stream (meaning it should be treated as First Class mail).

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