Squakr

A Google Alert here. A screenshot of a tweet there. Streamline how you track your opponent with Squakr, a content and social media tracking tool that keeps you informed about what your opponent is doing and saying.

Sprout Social

Are you being heard? Promote your content and reach your audience with this one-stop campaign tool for social media engagement and analytics.

Sendible

If you’re looking for a campaign tool to boost your social media presence, check out Sendible. Its sleek dashboard makes it simple to see how your posts are performing and write new messages to followers.

SEMrush

SEMrush provides intelligence on your competition, including what type of ads they’re buying and the keywords they’re using.

Mentionmapp

This campaign tool allows you to map connections between Twitter users and visualize what they’re saying so you can keep track of your brand and make sure you’re monitoring your social media traffic.

Hootsuite

This campaign tool allows you to manage all of your social media accounts in one visual dashboard and eliminates the time spent toggling between tabs and re-logging into your accounts.

Help A Reporter Out (HARO)

Reporters need experts and sources, and you just might be the person they want to talk to. Sign up with HARO, and get some good, free press.

Feedly

Keep everything you love to read in one place. Feedly is a versatile RSS feed that lets you centralize all the publications in your life and keep them up-to-date.

CrowdTangle

With CrowdTangle, you can track and analyze social media engagement for your own organization or campaign(s), as well as monitor what your competitors are up to.

ClicktoTweet

Social media is an integral piece of any modern campaign. Promote, share, and track your content on Twitter to find out what works and what doesn’t on your social feed.