• Independence from Student Loans

    Posted on Jul 04, 2013 by Joe Fuld
    Want independence from student loans? As we break for the Fourth of July, we have students throughout the country facing a greater burden of debt. This is an issue that not only affects students; it affects our economy as a whole. Yes, Congress should act to retroactively decrease the rise in student loan rates, but there is still more that can be done. I run a business where collectively my eight employees have hundreds of thousands of dollars of student loan debt—that is the norm…
  • What is Red Tag Political Mail?

    Posted on Jul 03, 2013 by The Campaign Workshop

    Red Tag Political Mail, Does Your Mail Qualify?

    Red tag political mail is a mystery to some. You may wonder how the United States Postal Service (USPS) treats the massive amount of campaign mail that moves through the postal system each election. The "secret" is red tag political mail. We write about this in our direct mail ebook.  The USPS  has a very effective system for identifying political mail and moving it…
  • Ballot Measures Aren't a Good Voter Education Tool

    Voter Education
    Posted on Jul 01, 2013 by Sophie Thurber
     

    Ballot Measures: Is a Footprint in the Sand Worth Your Money?

    So let me start by saying that this kid loves ballot measures as much as the next guy. In the right circumstances, a ballot measure can be an effective way to push changes that would otherwise never make it through the legislative process. And really, what’s cooler than democracy in action? But more often than not, I think we move far too quickly to the conclusion that going to the ballot is the right step to take. The allure of the ballot measure is understandable – the idea of…
  • Tips for First-Time Female Candidates From #NN13

    Posted on Jun 27, 2013 by The Campaign Workshop

    Who Run the World? Girls

    Some of us from Team TCW travelled to San Jose last week for the annual Netroots Nation conference, a place for progressives to gather and learn about how to be more effective at using technology to affect change.  Featuring over 80 panels with many distinguished guests, it was a great place to learn more about important issues, like comprehensive immigration reform and catch up with friends doing…
  • 6 Tips for Your Independent Expenditure Campaign

    voting table with clipboard and voter buttons in a jar
    Posted on Jun 20, 2013 by Joe Fuld
     

    Don't Make the Wrong Move with Your Independent Expenditure Campaign

    Many people think about creating an independent expenditure campaign (IE campaign), but very few will actually take the time to do it. I start IE campaigns trying to accomplish two goals: Do no harm (to your candidate). A poorly run IE campaign can hurt more than it helps. Make sure you are working with attorneys and a professional team to understand the right message and applicable laws to your campaign.  Do something that benefits the outcome you want. You don’t have to…
  • Political Organizers Top Tips for Campaign Data Entry | TCW

    Posted on Jun 19, 2013 by Ben Holse

    Political Organizers Top Campaign Tips for Data Entry:

    For political organizers, data entry and turf cutting are the two most likely tasks that will be keeping you up late into the night. Unlike cutting turf, which can be strangely comforting, data entry is only really enjoyable when it is complete. So to help out political organizers still in the field we have compiled a short list of tips to make data entry a bit easier. 1. There are a number of campaign tools now…
  • Creating a Vote Goal for Your Political Campaign

    Posted on Jun 18, 2013 by The Campaign Workshop

    What Is a Vote Goal? And Why Do I Need One?

    When you are writing or implementing a political campaign plan you need a vote goal. Simply put, your vote goal is the number of votes needed to win your election, and yes, you definitely need to know what this number is. Your campaign has one goal: to convince enough voters to show up to the polls on Election Day (or to vote early) and vote for you. The campaign should keep this goal in mind and make sure…
  • Help Stop Hate Mail and Support LGBT Candidates

    Stop Hate Mail
    Posted on Jun 17, 2013 by Joe Fuld

    No Hate for LGBT Candidates

    One week after we put our blog up, I received anti-gay hate mail from a woman named Sharon Kass. I was going to just ignore this, but after thinking about it and Googling her, I felt I needed to respond. See, Sharon is a prolific letter writer who sends out hate-filled letters when someone is mentioned in an article on LGBT issues. There is even a Change.org petition asking her to stop sending these letters. The body of…
  • Grooming Your Communicators: 4 Tips for Spokesperson Success

    Posted on Jun 10, 2013 by The Campaign Workshop

    Learn How to Speak Good

    The right spokesperson can tell your story for you. When I read about a problem, sometimes it’s hard to really wrap my brain around it in an abstract way.  I, like a lot of people, relate better to individual stories rather than statistics or canned statements.  For example, when an anti-collective bargaining bill in Ohio passed the Senate in 2011, some folks there didn’t immediately see what all the fuss was about…
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