• Campaign Cybersecurity: 7 Questions with Ari Schwartz

    Jun 16, 2016 by The Campaign Workshop

    campaign cyber security

    7 Questions with Ari Schwartz on Advocacy and Political Campaign Cybersecurity

    Ari Schwartz is the former Senior Director for Cybersecurity at the White House and is now the Managing Director for Cybersecurity Services at Venable LLP. Ari was kind enough to answer seven questions on campaign cybersecurity issues.

    1. Why should an organization actively think about campaign cybersecurity issues? 

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  • Advocacy Research —Know Your Options

    Jun 11, 2015 by Joe Fuld (he/him)

    advocacy research

    Advocacy Research Options

    Advocacy research is an important step in building a public affairs campaign of any size.  Advocacy campaigns come in all shapes and sizes from multi million dollar public facing campaigns to small grassroots community advocacy campaigns and many sizes in between. The advocacy research you need to build a good campaign strategy also comes in many forms and budget options. You can and should know your options for advocacy research. In this post we explore the panoply of advocacy research options out there including: polling, focus groups, and experimental testing.

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  • Using Opposition Research: The Good and the Bad

    May 29, 2014 by The Campaign Workshop

    The Good and Bad of Opposition Research

    Should Your Political Campaign Go on the Attack? How to Use Opposition Research in Your Campaign

    Is your campaign doing opposition research?  We’ve already talked about the importance of self-research for your political campaign here, and about the basics of opposition research for a political campaign. But, what do you do when your opposition research backfires?

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