Advocacy strategies

Advocacy Strategy Tools to Build Your Advocacy Organization

by Joe Fuld (He/Him)

Advocacy strategies can be time-consuming to create and difficult to execute. We have written often about the core elements of an advocacy plan, but taking the time to develop your advocacy strategy is an important step. But where do you begin? Try using strategy tools.

advocacy hurdles

Improve Your Advocacy Campaign – Common Advocacy Hurdles

by Joe Fuld (He/Him)

When you’re a part of an advocacy campaign, spotting issues and fixing them are not always easy. In the realm of advocacy, there will always be bumps in the road, that is the nature of making change. Identifying common advocacy hurdles and proactively planning for solutions is a good strategy that can improve your campaign. 

advocacy marketing

10 Tips to Amp Up Your Advocacy Marketing

by Phoebe Retta (She/Her)

If you've ever worked on an issue advocacy campaign, you know that convincing a person to even listen to your message can be a difficult task. Now, more than ever, public opinion has become harder to shape when people tune out information more than they tune it in.

Advocacy Emails

Advocacy Email Campaigns: Don't Ignore Email for Advocacy

by Phoebe Retta (She/Her)

Advocacy emails are a powerful tool. For many groups and organizations, advocacy emails can amplify their message in a positive way. As you are probably well aware, most people use their email for both work and personal use, so communicating with your supporters with this medium is a logical choice.

advocacy video

Setting up your Advocacy Video for Success

by Phoebe Retta (She/Her)

We have all seen the exponential rise of short, viral videos in the last few years¬–so how can we garner the same popularity for advocacy videos? As social media platforms continue to expand and become more popular, creating videos for your campaign can prove to be a worthwhile financial and creative investment. 

advocacy engagement

Advocacy Engagement, Tactics and Strategies Evolved

by Martín Diego Garcia (He/Him)

Engaging individuals in advocacy efforts is an essential part of creating lasting change. But it can be a challenge to get people to take meaningful action, and even more challenging to keep them engaged over the long term. That's where the advocacy engagement funnel comes in.

Runner crossing finishing line on track

Advocacy Campaign Tips to Help You Succeed

by Alice McLoughlin (She/Her)

Executing a successful and impactful advocacy campaign requires time, dedication, and organization. In today’s day and age, there is strong competition from various advocacy issues fighting for attention, so to run a successful campaign, you will need to be ready to hit the ground running.

advocacy campaign consultants

Do Nonprofits Need Online Advocacy Campaign Consultants?

by Ben Holse (He/Him)

Online advocacy and digital engagement can grow your movement and hiring an advocacy campaign consultant can help, but achieving real online advocacy results can be tough in both execution and budget.

advocacy Tactics Smiling woman and man carrying pink block on grid

Advocacy Strategies and Tactics Evolved

by Joe Fuld (He/Him)

Advocacy tactics and advocacy campaign strategies will continuously change with the times and so must we. Public affairs campaigns are now common on smaller federal issues as well as state and municipal issues.

Online Advertising

Online Advertising Doesn't Mean Instant

by Joe Fuld (He/Him)

While it’s true that the world of online advertising is fast-paced- banking on instantaneous programs is a good way to fall short of your goals. Planning for a digital program will give you time to really define your goals and make sure your campaign has the right components, creative, and timeline to achieve them.

lame duck

Advocacy Strategies for Lame Duck Sessions

by Joe Fuld (He/Him)

Lame duck session is about to begin, and it should not come as a surprise that this will be a particularly busy lame duck on the federal level. Government funding, the national defense authorization act, stock training, OPEC, January 6th, judicial confirmations, and same sex marriage just to name a few things on the big list of issues for lame duck.

Dana Milbank

7 Questions with Dana Milbank

by Elizabeth Rowe (She/Her)

Dana Milbank is an op-ed columnist for The Washington Post. In addition to writing for The Washington Post, Dana provides political commentary for multiple TV outlets and has authored three books on politics. He just released his most recent book, The Destructionists: The 25-Year Crackup of the Republican Party, where he analyzes Republican efforts to hold on to political power by any means necessary.