• Youtube vs. Wistia: Which Platform Should You Be Using for Your Nonprofit Video Content and Why?

    Dec 26, 2022 by Phoebe Retta (she/her)

    Video Content

    Platforms for Your Video Content 

    YouTube is the core platform for many folks when it comes to nonprofit video content. There is a whole culture around YouTube, leading many people to just assume that it is the only platform to use to host your videos.

    But, as video becomes more and more important for politics, nonprofits, and associations as a way to connect with one another, get conversions, build an audience and grow authority, it is time for us to look at YouTube and say: Is it the only way to go?

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  • Instagram a Political and Advocacy Campaign Tool

    Jan 31, 2019

    Instagram picture of hands holding up an iPhone taking a picture of a city skyline on the water.

    Instagram for Politics and Advocacy Telling Your Campaign Story

    If you're running a campaign on a tight budget and have an important story to tell, Instagram can help. Not only is it completely free, but it’s also easy to use. With more than one billion monthly active Instagram users, it would be wise to get on the “Instagram train” now!

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  • Best Practices for Advocacy Video

    Jan 17, 2019 by Ben Holse (he/him)

    Two girls curled up on the couch looking at an ipad in the dark

    Creating an Engaging Advocacy Video that Showcases Your Issue

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  • Member Communication Strategies - 5 Ways To Increase Engagement

    Mar 12, 2018 by Elena Veatch

    Membership Communication

    Make Your Member Communication Count 

    With the 2018 election cycle ramping up, it’s never too early to get going on your member communication plan. By amping up your communication, you can harness the power of your membership and get results for the issues you care about. Whether you’re working for a labor union or an advocacy organization, these tips will help make your member communication program count.

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  • Advocacy Video Tips for Internet Success

    Apr 17, 2017

    advocacy video

    Straightforward Ideas to Get your Advocacy Video Seen and Shared 

    The viral success of the Ice Bucket Challenge showed us how powerful a great advocacy video can be, but trying to copy the format of that campaign isn’t the best way to make a splash. Instead, make sure your video is unique to your mission and relevant to your audience. Check out the following tips to ensure your video get seen and shared. 
        
    Grab Attention Immediately

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