• Post Office Delays Impact Mail Delivery and 2020 Campaigns

    Aug 31, 2020 by Joe Fuld (he/him) and Ben Holse (he/him)

    Post office delays

    U.S. Post Office Delays & Slow Direct Mail Delivery in the 2020 Election

    What is going on at the US Postal Service (USPS)? 

    read more

  • Campaign Mailers: Getting Started with Political Mail

    Mar 23, 2020 by Sophie Thurber (she/her)

    Red mail box with letters in front of it - Campaign Mailers

    Campaign Mailers - A Holistic Approach 

    The world of campaign mailers is varied and complex, but don’t let that stop you from sending rad mail that gets you noticed. We’ve pulled together some things for you to think about as you start to pin down exactly how your campaign’s mail program is going to take shape.

    Six Questions to Ask Before You Send Campaign Mailers

    Before you create and send campaign mailers, ask these five questions to lay the groundwork for a winning direct mail campaign.

    read more

  • Political Direct Mail Examples - How To Evaluate Campaign Mail

    Feb 20, 2020 by Claire Regan and Sophie Thurber (she/her)

    Political direct mail - woman looking at document

    Political Direct Mail Examples: 7 Questions to Ask Reviewing Mail Samples

    Political direct mail, even in the digital age is a critical part of any campaign’s communications program. Not only is it cost-effective and efficient, but it is also an impactful way to target and communicate with potential voters. Therefore, when hiring a Democratic direct mail firm, you want to make sure you choose the firm that will produce the best product for your campaign. 

    read more

  • Direct Mail for Independent Expenditures

    Apr 29, 2019 by Elena Veatch

    Independent Direct mail piece 15 selfies of the candidate Peggy West

    Independent Expenditure Direct Mail: Leverage Social Media in Campaign Mail

    read more

  • Advocacy Strategy: Integrated Campaigns for the Win

    Jan 10, 2019 by Elena Veatch

    A board with a fifty colored stickies on it

    Mail and Digital Belong Together in Your Advocacy Strategy

    The art of crafting a well-integrated advocacy strategy is akin to making a great book-to-film adaptation. When you find out a book you love will be made into a movie, you hope the story, characters, and message won’t be lost in translation across mediums. A good adaptation will capture the theme and boil the plotline down to its most important elements—after all, few among us have time to catch a twelve-hour movie (though I personally would be on board with a marathon re-cut of The Shining).

    read more

Subscribe to