Image of a political yard sign in front of someones yard

Political Yard Signs: All You Need to Know About Campaign Signs

by The Campaign Workshop

Political yards signs are everywhere during elections—and we all like them as much as the next political junkie, but very early on we were taught that POLITICAL YARD SIGNS DON’T VOTE. We have heard all of the excuses of why your city is different and unique, and that if you don’t have more campaign yard signs than your opponent, you will lose. Reality check: it has been our experience that this is absolutely not true.

filled out checklist

Post-Election Campaign Shutdown Checklist

by Ben Holse (He/Him) and Martín Diego Garcia (He/Him)

Your campaign is finally over and you might be feeling a bit of that post-campaign emptiness inside. We understand that feeling and have a lot of insight on what to do after a win or a loss. Like for most things in your campaign you’ll want to be thinking about a plan for your campaign shutdown at the beginning of the campaign as part of your overall campaign plan.

Paul Lage

7 Questions with Paul Lage

by Elena Veatch

Paul Lage is the President and CEO of Gill Studios, which includes Gill-line: the largest producer of political yard signs, decals, and bumper stickers in the country. We asked Paul for some industry tips to help campaigns navigate the process of designing and printing yard signs and other campaign materials.

campaign metrics

Campaign Metrics: What Metrics Should You Be Tracking?

by Joe Fuld (He/Him)

Whether it is your first or last advocacy or political campaign, one thing never changes—numbers matter. Learn what campaign metrics you need to track.