• How to Run a Political Campaign - Top Five Tips

    Jun 21, 2021 by Ben Holse (he/him)

    TCW top campaign strategy tips

    How to Run a Political Campaign: What You Need to Know

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  • Beat an Incumbent - Lessons From Winning Campaigns

    Dec 17, 2020 by Joe Fuld (he/him)

    Beat an incumbent

    Beat an Incumbent? Can Your Candidate Win Answer These Questions First.

    Incumbents are hard to beat. Campaigns start out with great intentions, but if you want to beat an incumbent, 94 percent of the time, challengers- (non -incumbents) will fall short. Many folks try, but on average, only 6 percent succeed in their quest to beat incumbents.

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  • Ending Your Political Campaign the Right Way

    Nov 15, 2018 by Joe Fuld (he/him)

    Image of a soapy window with a person scrubbing it down.

    Just because your political campaign is over, doesn't mean it's the end.

    Whether you won or lost your political campaign, the 2018 Election Cycle is over. Like us, you're probably pretty exhausted. These past months you've likely been getting your hands dirty and working tirelessly on your campaign cause, and we want to help you clean up both your literal and figurative mess.

    Here are our tips on how to end a campaign:

    1. Make sure to end on a good note. 

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  • Tips for winning a runoff election

    Sep 17, 2018 by Ben Holse (he/him)

    Tips for winning a runoff election

    Win Your Runoff Election with our Tips

    After a hard-fought election, your campaign made it into the runoff election. Depending on election law, these runoff elections could be held weeks or months after the original election. You know the type of voter who turns out for a runoff is unique from other types of voters, so how do you effectively communicate your message and make sure you win in the runoff election? Regardless of if you were the top vote getter or came in second place, below are a few tips on winning your runoff election:

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