Why Do I Need Good Political Campaign Photography?

political campaign photography

Political Campaign Photography Shoots Are Worth the Money

Good political campaign photography is a must.

Good political campaign photography is the cornerstone of a quality communications program. We’ve all seen bad political advertising. It’s a kind of bad that transcends the traditional meaning of the word. But it doesn’t have to be all European stock photos misused in Kentucky or stock photos of supposed endorsers (good grief, do NOT do this!). We can do better.

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Democratic Political Consulting Firms | Choose a Campaign Consultant

Political Consulting Firms

Political Consulting Firms: The Insider's Guide to Local & DC Campaign Consultants

Picking top Democratic political consulting firms or any political consulting firm is not an easy decision. Having been through this process on both’ sides of the table it is clear that many folks who make this decision don’t really take the time to decide what they are looking for ahead of time.

In the end, some folks are hiring based on solving a campaign problem, and will do focused outreach but often it seems folks are looking for a drinking buddy, not a strategic consultant. Hiring the right consultants cannot guarantee you a win but the wrong ones can guarantee you a loss.   Although many folks think political consultants are only focused on mass media (television, mail and digital), political consulting has a lot of specialties. Campaign consultants are located in Washington DC as well as across the country.  Campaign consultants provide services for anything a campaign may need including fundraising, opposition research, public opinion polling, field, and compliance. With the wide variety of campaign strategists and campaign firms out there, our first piece of advice is to take your time.

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10 Hard Questions You Should Ask Your Campaign Consultants

questions for your  campaign consultant

Ask Your Campaign Consultants These Questions - But Make Sure You Want To Hear The Answer

Campaign consultants are paid to answer tough questions. Throughout the course of any political campaign, it is sometimes the unasked questions that are the most important. A good campaign consultant, candidate, and campaign manager should approach these tough questions head on. Let’s walk through the ten important questions to ask your campaign consultant to get your campaign off to a good start.

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Building Your Digital Campaign Team

Building Your Digital Team

How Much of Your Digital Team Should be In-House vs. Consultants?

I recently sat on a panel at a conference about building your digital team. The conference was geared mostly towards political campaigns, but the topic got me thinking about what it means to build your digital campaign team overall—for political and advocacy campaigns, and also for organizations.

One topic we didn’t dive into much on the panel is how much of your digital campaign team should be in-house versus digital consultants. This will, of course, vary from campaign to campaign and organization to organization, but I think there are some general rules that can apply across the board.

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Advocacy Research—Know Your Options

advocacy research

Explore the Depths of Advocacy Research Options

Advocacy campaigns come in all shapes and sizes. So does the advocacy research you need to build a good campaign strategy. You can and should know your options for advocacy research. In this post we explore the panoply of advocacy research options out there including: polling, focus groups, and experimental testing.

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Political Direct Mail in the Digital Age

Political Direct Mail in the Digital Age

Hal Malchow Tells Us How Political Direct Mail in the Digital Age Is Still Relevant

Last week we released our first ebook: Political Direct Mail In The Digital Age. The book explains why with all the technology we have, political direct mail in the digital age is still relevant. We explain how you should decide on direct mail and targeted communications strategies for political and advocacy campaigns. We also discuss the cost of direct mail, micro-targeting strategies and how to use direct mail for GOTV.

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Hiring Political Consultants: A Quick Guide

Political consultants are lIke a Box of Chocolates

When It Comes to Hiring Political Consultants, Forrest Gump Was Wrong!

Turns out, political consultants are not like a box of chocolates, because when you hire your team, you should have a pretty good sense of what you’re getting.  It may be that your political consultant comes with a little less raspberry filling than you’d expected, but you shouldn’t all of a sudden discover that there’s a coconut filling (or that they’re just plain nuts). Here are a few quick, commonsense tips to hiring political consultants: 

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One More Consulting Firm: Opposition Research

Opposition Research

Opposition Research: Get the Dirt to Create Winning Contrast for Your Campaign

Opposition research, or “oppo” for short, is something we have mentioned in this blog before, but have not discussed at length. Such an omission is unforgivable, and can only be chalked up to missing the obvious. Like, for instance, when a newspaper has a typo in its front-page headline because everyone was looking for little, nuanced stuff but missed the big, glaring oops! before going to print. So let’s right this wrong now, shall we?

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