• Political Newsletters Political Consultants Read Before Breakfast

    Apr 25, 2022 by Joe Fuld (he/him)

    people sitting and reading newspapers

    Start the Day Right with These Top National, Political Newsletters

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  • 7 Questions with Peter Greenberger on Political News Coverage

    Nov 18, 2019 by Claire Regan

    Picture of a woman with a paper bad over her head with a question

    Get to Know Peter Greenberger and His Take on Political News Coverage

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  • Load Leveling: What does it mean for political direct mail?

    Oct 27, 2014 by The Campaign Workshop

    Load Leveling

    Giving You the Information You Need to Plan Your Political Direct Mail

    On April 10, 2014, the United States Postal Service (USPS) implemented a new policy called Load Leveling on standard (bulk) mail drop shipped to the DSCF level. This new policy changes the way mail enters the DSCF level and moves through the postal system. The new policy is meant to “allow a more balanced distribution of DSCF standard mail across delivery days.” This basically means that this mail, if accepted by the DSCF on a Friday or Saturday, will now take 4 days (the previous the standard was at 3 days) to move through the postal system and to local post offices for delivery. This is intended to decrease the volume of mail being delivered on Mondays and level that mail throughout the week.

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  • Opposition Research: One More Consulting Firm:

    Jun 16, 2014 by The Campaign Workshop

    Opposition Research

    Opposition Research: Create Winning Contrast for Your Campaign

    Opposition research, or “oppo” for short, is something we have mentioned in this blog before, but have not discussed at length. Such an omission is unforgivable, and can only be chalked up to missing the obvious. Like, for instance, when a newspaper has a typo in its front-page headline because everyone was looking for little, nuanced stuff but missed the big, glaring oops! before going to print. So let’s right this wrong now, shall we?

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