Win A Democratic Primary

Seth Masket is a professor of political science and the director of the Center on American Politics at the University of Denver. His academic and research interests include political polarization, state and local politics, and campaigns and elections.

Direct mail can be your campaign saving grace. Running for office can be overwhelming. There is a steep learning curve with very little room for error and a lot to consider. Always remember that once you formulate a strong, clear message for your campaign, the most important part of a primary campaign is getting that message out to voters. What better way to do this than via direct mail?