Political Communications: podium with 2 microphones, background of american flag

Political Communication Strategy - Don't Skimp on Speechwriting

by Elena Veatch

Every good political communication strategy should include a plan for speechwriting. Even if your campaign doesn’t anticipate churning out a ton of speeches, make sure you have a process ready to go for writing and finalizing speeches. If you’re running for office even at the local level, chances are you’ll want to have a speech prepared at least for Election night. If you’re intimidated by the speechwriting process, don’t panic—you can follow a simple formula to write a good speech.

Stump Speech Writing

Stump Speech: The Ultimate Speechwriting Guide

by Martín Diego Garcia (He/Him)

Here is our ultimate guide to writing a great stump speech. We all know that the candidate is the campaign’s best asset, and the stump speech is the best campaign tool for delivering a 7C’s (clear, concise, contrastive, connective, creative, compelling, consistent) message and personal story about the candidate and campaign.

Speechwriting; a pencil draws a question mark
speech for strategic communications