Oct 15, 2020

Get Out the Vote for Political and Voter Turnout Campaigns

Get out the vote, better known as GOTV is the final phase of any campaign. The whole point of this phase is in the name: get your voters out to vote. This phase applies to electoral campaigns, voter turnout campaigns, and independent expenditure campaigns.

GOTV: Get Out The Vote - Voter Turnout Strategies

by The Campaign Workshop

Get Out the Vote (GOTV) or Voter turnout, describes a campaign strategy for candidates or organizations to get eligible voters to head to the polls or return their ballots by Election Day, GOTV is an essential part of any campaign strategy and can make the difference between winning and losing an election.

7 Questions on GOTV with Political Scientist Donald Green

by Joe Fuld (He/Him)

Donald Green is an expert on campaigns and elections whose research helped pioneer the voter mobilization tactics that serve as conventional wisdom for political campaigns today. In August, Green released the latest edition of his book Get Out the Vote: How to Increase Voter Turnout with his co-author Alan Gerber. Get Out the Vote provides the latest insights from new experiments to help campaigns engage voters more effectively in 2020 and beyond. Green shared his thoughts on the trends campaigns, consultants, and organizations should keep in mind as they work to build better voter contact programs.