Video on Twitter

twitter video

How Do You Create a Good Twitter Video and Get People to See it?

Twitter Video is a growing trend, especially as networks and individual users have started streaming live content. Videos can deliver complex messages and persuade individuals, as they often have an emotional component that static images and text-only tweets generally do not have. Below are three important things to know before posting a video on Twitter:

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Twitter Campaign Strategy: You Are What You Tweet

twitter campaign strategy

Twitter Strategy and First Impressions 

Just like first impressions, your Twitter strategy can go a long way. After setting up your account, it’s time to actually tweet! Here are a few Do’s and Don’ts to keep in mind, and keep your tweets optimized all while focused on the overall goal of your campaign.

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Engaging with Social Media Influentials

social media tool

Engaging with Social Media Influentials

When it comes to social media, some folks are really active, some aren't. Some have a following and some don't. But if you want to use social media to advance your organization or campaign's goals, connecting with your key influencers is a great way to grow your following, and expand the reach of your message. Here are our tips to connect with social media influentials and other social media leaders:

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What To Do About Internet Trolls

internet trolls

Tips for Dealing With Internet Trolls

We've all have had our run-ins with internet trolls on a variety of different platforms. Here are our tips on how to deal with internet trolls:

Are they really a troll? 

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Social Media Strategy for Legislators

Social media

How Should Legislators Work With the Changing World of Social Media Strategy?

Last year I spoke to a group of legislators at the Public Leadership Institute. There were a lot of great questions, and the crowd was so much fun that I decided to turn the highlights into this week's post.

1. Have a message:

Some have underplayed legislative fundamentals, but to have a good social media presence means you need to have a clear message.

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Seven Questions on Social Listening

social listening

Seven Questions with Jeanette Russell on Social Listening

Jeanette Russell is the Marketing Director for, a tool we feature in our list of top campaign tools. will help you make sure you get the right message across to the right list segment through social listening. connects with most major CRMS as well. 

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