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Jan 23, 2020

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Ballot Measures | Go or No-Go Decisions

Three paper airplanes flying in different directions. Two are black and one is neon yellow.


Deciding to Put A Ballot Measure On the Ballot-Go Or No-Go

In today’s political climate of political partisanship and mistrust, constituents are turning to ballot measures to bypass traditional government controls to pass legislation.

Take some of the most notable 2018 ballot measure topics and trends:

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Why Ballot Language Matters

Why Ballot Language Matters

Ballot Language Basics

Ballot language for ballot initiatives matters more than anything else but don't take our word for it. It has long been said that ballot measure language can be the difference between winning and losing. Here are some basics on ballot measure wording and how it can make or break your measure:

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Qualifying a Ballot Measure

Qualifying a Ballot Measure

Qualifying a Ballot Measure Is Not Easy

Sometimes the most difficult part of a ballot measure campaign is qualifying a ballot measure for the the ballot. Advocacy and political organizations alike have long used the ballot measure (or referendum, question, initiative, etc., depending on where you’re from) as a tool to advance their mission. It’s a way to get the public involved with your issue, and to show widespread support if successful. We’ve seen plenty of them here, from raising the tobacco tax to marriage equality and while the content of the initiatives differ, they all have one thing in common: they have to qualify.  Here are 7 tips on qualifying a ballot measure:

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Ballot Measures Aren't a Good Voter Education Tool

Voter Education


Ballot Measures: Is a Footprint in the Sand Worth Your Money?

So let me start by saying that this kid loves ballot measures as much as the next guy. In the right circumstances, a ballot measure can be an effective way to push changes that would otherwise never make it through the legislative process. And really, what’s cooler than democracy in action? But more often than not, I think we move far too quickly to the conclusion that going to the ballot is the right step to take.

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