• Make Your Non-Profit Print Ad Pop

    Dec 23, 2019 by Ben Holse and Shelley Rees

    Rainbow slinky on a pink backdrop

    Best Practices for a Non-Profit Print Ad

    Whether it’s for Coca-Cola, AARP, or your local 4-H club, the goal of a print ad remains largely the same: get the reader to take an action. That action could be buying more pop, calling Congress, or raising a prize pig. To make that happen, you need to catch people’s attention and then clearly and concisely tell them what you want them to do. A print ad can be expensive, so make sure you’re getting your money’s worth. Below are a few of the best-practices we have used to create advocacy print ads for clients that make an impact. 

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  • 5 Best Practices for Placing a Print Ad

    May 25, 2017 by Elena Veatch

    print ad

    Whether you’re a non-profit, an advocacy group, or candidate, placing a print ad buy can be a frustrating process with plenty of hitches along the way. Below are some best practices to make sure your print ad buy goes as smoothly and painlessly as possible.

    1. Ask for the right rate

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