Political Yard Signs Done the Right Way

Political signs

Making Smart Use of Political Yard Signs is Not Easy.

One of the first things many campaigns do is design buy and print political yard signs. You will see countless posts on political blogs (including ours) about how campaign signs can mess up your budget and be a detriment to a message-driven campaign. Although I agree with this sentiment and would like to see many campaigns stop using them, I do think a well-run campaign can use them in a limited but effective way.

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Campaign Shutdown Checklist

Campaign Shutdown List

Planning for the Campaign Shutdown: Your Complete Guide to Shutting down the Campaign

Is it time for the campaign shutdown?

So your campaign is finally over and you are feeling a bit of that post-campaign emptiness inside. We understand and have a lot of insight on what to do after a win or a loss.  Planning for the campaign shutdown  is something to think about from the beginning of the campaign.  By keeping track of assets and creating a campaign shutdown plan you will remove a lot of stress at the end of the campaign.   So before you head off and hit the appalachian trail or start looking for the next campaign, here are some things to take care of.  Below is a general list of items you’ll likely need to do to close up shop:

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Political Yard Signs: Sign of the Times.

YARD SIGNS

Political Yard Signs

Political yards signs are everywhere during elections—both traditional political yard signs and larger highway signs on street corners. There are a few tips to help you plan for the design and production of these signs to get the most bang for your buck.

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Campaign Logo | Make a Great Political Logo.

campaign logo

A Campaign Logo Should Be Simple, Clean and Clear

A campaign logo is something that many candidates obsess about. The color, the font, the stressing of the first vs. the last name, incorporating a candidate photo or a sprit animal, we’ve heard it all. I like a good campaign logo, but this is a time in which many first-time candidates get taken advantage of. Yes, the campaign’s brand is undoubtedly important and it is worth some conversation, but it should not be a long, arduous, drawn-out process. With that said, here are a few important items to consider when you’re designing your campaign logo.

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Campaign Signs - Read This Before You Buy a yard sign!

Political yard signs

Campaign Signs Are Taking Over

Do you like campaign signs? Drive down a road near election or primary day and you will see campaign signs everywhere.  Some folks like political signs but many think campaign signs can mess up your community, your budget and be a detriment to a message-driven campaign. Although I am not in the pro-campaign sign camp and would like to see many campaigns stop using yard signs, I do think within tight limits they can be useful.

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Political Yard Signs Don't Vote

Political yard signs

It's True! Political Yard Signs ≠ Votes

Now I like a political yard sign as much as the next political junkie, but very early on I was taught that POLITICAL YARD SIGNS DON’T VOTE. I have heard all of the excuses of why your city is different and unique, and that if you don’t have more campaign yard signs than your opponent then you will lose. Reality check: it has been my experience that this is absolutely not true. Now your city may very well be different and unique in a number of ways, but when it comes to political yard signs, it’s not.

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