Campaign Message

Strategies for a Consistent Campaign Message

by Enrique Rivas (He/Him)

For those of us who closely follow political debates and electoral politics, only a few things are as disheartening as seeing our favorite candidate veer off course from their intended candidate messaging. Whether it’s a rant, a lengthy tirade, or a complete departure from their message, it’s truly frustrating to see them lose their way to the point of becoming incoherently off track.

ice cream cone  dropped on the ground -  Local candidate mistakes

Local Candidates- Don't Make These Common Campaign Mistakes

by Martín Diego Garcia (He/Him)

Campaigns for local candidates are different than those for bigger races. While you will still have to work to raise money, local candidates will depend in large part on the community for the resources and volunteers that they need. Local candidates also tend to go without the aid of consultants or those with expensive experience working on a lot of campaigns.

campaign message

Campaign Message: 7 Tips for How to Stay on Message in 2022

by The Campaign Workshop

Is Your campaign message ready for 2022?  You may be wondering how to stay on message in the new year in order to meet your goals. The new year will bring with it plenty of forums, debates, and other public speaking events that will serve as opportunities to share your campaign message with diverse audiences.

political candidate
2016 Democratic Campaign
How Does Candidate Recruitment Happen?

How Does Candidate Recruitment Happen?

by Joe Fuld (He/Him)

Candidate recruitment in many places is a lost art form.  Contrary to the popular myth, someone from the DNC does not appear on your doorstep one day out of the blue and proclaim that you should be the next state rep. from Omaha. The majority of candidates who run for office are never formally recruited; they recruit themselves.

candidate

Candidate Recruitment: How Does It Happen?

by Joe Fuld (He/Him)

Candidate recruitment is a lost art form. There is a lot of lore and legend about candidate recruitment we are here to give a more realistic view of candidate recruitment. Contrary to popular belief, someone from the DNC does not appear one day, out of the blue on you doorstep, and say you should be the next representative from Omaha.

get critical

First-Time Candidate? Get Critical

by Sophie Thurber (She/Her)

As a first-time candidate, you’ll likely have a steep learning curve and a lot of information thrown your way.  Whether you’re still deciding if you want to toss your hat in the ring, or you’re just starting to get your campaign moving, it’s important to embark on this process with your eyes wide open.  Here are a few things you’re likely to hear that should cue you to take a beat and assess their accuracy.

message bubbles

Campaign message tips - Stay on Message No Matter What

by The Campaign Workshop

Staying consistent with your campaign message is not easy. When first entering into politics some people may tell you to “never take it personal,” referring to the awful things people may say about you or your issues. "Stay on Message" "You need to have campaign message discipline" - is something you hear over and over again but that is easier in theory than reality.