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Digital Advertising for Democrats

Digital Advertising for Democrats

  • Digital Advertising Acronyms: Key Terms For Digital Campaign Ads

    May 11, 2020 by The Campaign Workshop

    Colorful block letters digital advertising acronyms

    Digital Advertising Acronyms - Key Terms for Political & Advocacy Digital Ads

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  • What Do Digital Political Consulting Firms Actually Do?

    Jan 16, 2020 by Ben Holse (he/him)

    woman at desk staring into distance

    Here Are Some of the Things That Digital Political Consulting Firms Can Do for Your Campaign.

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  • How Do You Read a Digital Report?

    Jul 29, 2019 by Claire Regan

    A woman and a man looking at an iPad.

    Demystifying Your Political Campaign’s Digital Report

    Now more than ever, digital programs are integral parts of almost any political campaign and learning how to read a digital report is crucial. Understanding digital reports not only allows you to understand how your digital campaign is performing, but also allows you to make optimizations to ensure that you are making as large of an impact as possible.

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  • Creating a Political Campaign Digital Budget

    Jul 01, 2019 by Claire Regan

    Multiple piggy banks align to form chart

     Campaign Digital Budget That Makes an Impact

    When you’re setting up a communications program for your political campaign, one of the hardest questions you’ll face is how much your campaign digital budget should be. When you’re thinking through your budget, there are three main factors that will influence how much money you put into digital.

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  • What do new state laws on political digital ads mean for you?

    Nov 01, 2018 by Joe Fuld (he/him)

    A young woman is leaning against a bookshelf learning about laws in a library.

    Political Digital Ads: No GDPR but a Growing Variety of State Laws

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