• Facebook Campaign Strategy for Paid and Organic

    Feb 14, 2022 by Joe Fuld (he/him)

    three people holding puzzle pieces, putting them together, blue background

    Facebook Campaign Strategy - Build a Paid & Organic Plan

    Facebook campaign strategy - can be frustrating,  but as you plan for elections you need a strategy to navigate and plan for paid and organic content, especially as Facebook continues to change their rules for targeting.

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  • If Facebook Stops Political Ads - What Should Campaigns Do?

    Oct 31, 2019

    If Facebook stops running political ads. Person holding picture of megaphone with  text bubble

    If Facebook Stops Political Ads, What does it Mean for your Campaign?

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  • Updating Verification on Facebook for Your Political Campaign

    Oct 03, 2019

    The word "Adware" spelled out in blocks sitting on top of a mobile phone.

    Make Sure Your Political Campaign Is Ready to Run Ads on Facebook 

    Since the 2016 election, Facebook has been working on making sure that every political campaign that advertises on their platform is verified to do so in the United States and has made their ads more transparent in terms of who is paying for them. This, of course, is a good thing so that we don’t have another situation like we did during the 2016 election where foreign entities tried to interfere. However, it does present a challenge for political campaigns of all sizes.

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  • Facebook Campaign Strategy for Political Candidates

    Mar 11, 2019 by Claire Regan

    Three puzzle pieces being put together

    How to Establish a Winning Facebook Campaign Strategy

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  • Facebook Video for Advocacy and Politics: 3 Can't Miss Tips

    Feb 17, 2017

    facebook videos

    Make Your Facebook Video Ads Stand out on Newsfeeds

    Since Facebook video launched on newsfeeds, it’s become one of the largest video platforms in the world. Due to the natural social pressure of the environment, it’s also a great place to run ads to promote your branding, persuade voters, and gain support for your advocacy or political campaign. Make sure you’re getting the most out of Facebook video for advocacy and politics with my three can’t-miss tips.

    1. Flip the Script

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