The Ultimate guide to Political Printing

Ultimate Guide to Political Direct Mail Printing—Part 2

by The Campaign Workshop

In part one of this series we talked about the characteristics of a good printer for political direct mail printing and how to find them. This week we’re going to talk about schedules and paper.

Engaging your supporter list

Engaging Your Campaign Supporter List

by Ben Holse (He/Him)

Your organization has developed a strong campaign supporter list. That’s great news! Now let’s make sure we keep your campaign supporters involved with your campaign or cause. Email is undoubtedly one effective method of communicating with your campaign supporters. There are, however, a variety of other ways to engage with your campaign supporter list as well. Here are a few suggestions:

mailbox

Democratic Direct Mail for Absentee and Early Vote in Democratic Primaries

by Joe Fuld (He/Him)

I have heard the story many a time; "I am running down ballot in a state-wide primary, so I am only going to do television." Sadly, if you are still using a Television only strategy you may miss many voters you need to reach.

Postal trucks

USPS and Political Direct Mail: Changes for 2014

by The Campaign Workshop

If you make use of USPS for political direct mail, there are some important changes happening with the United States Postal Service (USPS) beginning in January 2014. The biggest change is that Full-Service Intelligent Mail is now required for automation pricing (automation pricing gives you discounted postage rates) for First-Class and Standard letters and flat mail as well as Periodicals and Bound Printed Matter.