Ending Your Political Campaign the Right Way

Nov 15, 2018

Just because your political campaign is over, doesn't mean it's the end.

Whether you won or lost your political campaign, the 2018 Election Cycle is over. Like us, you're probably pretty exhausted. These past months you've likely been getting your hands dirty and working tirelessly on your campaign cause, and we want to help you clean up both your literal and figurative mess.

Here are our tips on how to end a campaign:

1. Make sure to end on a good note. 

Non-Political Books for Politicos

non-political books for politicos

10 Non-Political Books Every Politico Should Read

*Originally written by Joe Fuld and updated by Elena Veatch 4/3/18

When you get into politics, it’s hard to resist the all too common tunnel vision of focusing only on politics. But be careful – binge watching Veep or The West Wing is not going to help you run a better campaign or organization; nor will reading solely political books.

The fact is, you are running a business. And while we like to think of politics and business as totally separate realms, it’s tough to run any political operation without a Business 101 crash course. So, take a break from the latest Clinton campaign staffer or Obama aide memoir you are probably reading, and check out some of our non-political book recommendations. Below are ten non-political books that will be helpful to any politico running a campaign, a non-profit, or really any operation.

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7 Questions with Joshua Kalla on Political Persuasion

7 Questions with Joshua Kalla on Political Persusaion

Is persuasion still possible? Political scientist Joshua Kalla answers our questions

Joshua Kalla is a Ph.D. candidate in Political Science at the University of California, Berkeley whose research focuses on American political behavior and opinion. Along with Stanford’s David Broockman, Joshua Kalla co-authored a study on voter persuasion that made a splash in the media and in progressive circles in September 2017. In this study, Kalla and Broockman argue that voter persuasion through traditional campaign communication methods (such as direct mail, canvassing, and digital advertising) have essentially no persuasive effect on voters during general elections. We asked Kalla about his recent work and its implications for campaigns.

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Member Public Affairs Strategies to Remember

Member Public Affairs Strategy

Member Public Affairs Strategies to Remember

Member public affairs strategies can be an amazing way to move your issue forward. Membership organizations should have a head start when it comes to public affairs strategies, but that head start is often complicated. Membership organizations tend to have bureaucratic structures that make it difficult to work nimbly, especially when it comes to public affairs. Because of this, some member organizations have avoided using member-based public affairs strategies and they are missing out. 

Here are some ways to use your membership to enhance public affairs strategies by turning them into member public affairs strategies.

Membership Storytelling

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What Does A Political Candidate Do?

political candidate

Explore the role of the political candidate

By the title, this could be the shortest post in the history of our blog. The typical answer to this question, and the way I teach candidates about political campaigns, is that a  political candidate has two jobs: to raise money and meet voters. But these tasks are easier said than done.

A political candidate’s perspective is that message, fundraising, and strategy come from her or him, so not involving the political candidate in those decisions could be disastrous. Anyone who has been involved in a political campaign knows there are many levels of involvement. So let's dig into it. I’ll chat about the candidates role in each element of a campaign and some of the pressure points in between.

Assessment of viability/ deciding to run: 

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Digital Campaigns and the Googlization of American Politics

google for politics

Digital Campaigns and the Googlization of American Politics

Searching for answers on the web has become a fixture in our lives. Want to go to a movie? Search the time and showings. Buying a house? Search for listings. Interested in a candidate or a local issue? Ask Google.

But when it comes to political and advocacy digital campaigns, why do many folks ignore tactics that drive search results for digital campaigns?  Why is the web relegated to an intern or volunteer instead of seen as a strategic tool?

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Canvassing Campaigns Still Matter

canvassing

Don't knock door-to-door canvassing

Canvassing is special to me. I love knocking on doors. I think it is still a vastly underrated form of communication. Why do I think canvassing is so special? Because of the connection direct contact makes with targeted voters in a personal and systematic way. With any paid medium you need repetition over a condensed period of time.

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Our team is made up of amazing creative, organizational, and political consulting talent committed to achieving political and advocacy goals. We have worked for candidates and causes, big and small, all across the country.

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