power mapping word cloud

Power Mapping: Understanding Your Political Landscape

by Alice McLoughlin (She/Her)

Power mapping is a very useful advocacy tool, especially when you and your organization have limited time and resources. Power mapping can be used to target the key decision-makers or influencers needed most to achieve policy wins, allowing you to map those with voting and decision-making power over an issue you are advocating for.

It is critical to complete the power map BEFORE you plan out your strategy, including how resources are being spent. Using time, money, and people on the wrong targets often results in a failed campaign. Check out below to learn how!

Coalition mapping: a picture of scrunched up pieces of paper and one yellow ball is depicted like a bright light bulb

Coalition Mapping: Understanding Your Coalition Landscape

by Martín Diego Garcia (He/Him)

When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

people on their phones and reading in a coffee shop

What is Relational Organizing and How Can it Help My Campaign?

by Joe Fuld (He/Him)

Relational organizing and neighbor-to-neighbor postcards have been a mainstay of political campaigns since the late 1970s, and for good reason. Politics is about relationships and harnessing the power of those relationships is essential to secure campaign success.