Advocacy

Advocacy Message: Know Your Advocacy Campaign Goals

Sep 24, 2021 by Joe Fuld

What is an Advocacy Message and How Do I Get One? 

Advocacy message development can be challenging.  Join us as we go through the basics of developing an advocacy message, as well as more advanced steps to build an advocacy message that goes the distance.  

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Grasstops vs Grassroots Advocacy

Jun 07, 2021 by Joe Fuld

Grasstops vs. Grassroots Advocacy: Public Affairs Tactics 

Do you ever ask yourself, "What is the difference between grasstops and grassroots advocacy?" Well, you're not the only one scratching your head. 

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Coalition Building Guide

May 17, 2021 by Martín Diego Garcia

Coalition Building - How to Grow and Make an Impact

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Define Advocacy - Definition, Tactics & Terms

May 03, 2021 by Sophie Thurber

The Tactics and Terms That Define Advocacy

Learn how we define advocacy -Advocacy, defined in the simplest terms, is about fighting for something you believe in. When we talk about advocacy, the issues and tactics may change, but the core is about supporting a cause or policy and working to create the change we want to see in the world.

What is the difference between how we define an advocacy campaign and a political campaign?
The difference may sometimes seem murky, but it boils down to express advocacy vs. issue advocacy.

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Advocacy Video That Won't Break the Bank

Mar 22, 2021 by Ben Holse

Advocacy Video On a Budget

Advocacy video  is all over social media and across the internet. Video has really become an essential channel for leveraging support on an issue for nonprofits. It’s no wonder why, many advocacy organizations and nonprofits have supporters with compelling narratives, and video is a great medium for storytelling. But we’ve seen too many small or mid-sized nonprofits that still choose to avoid creating an advocacy video strategy because they have a limited budget. 

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Texting for Advocacy | Opt-in to SMS for Nonprofits

Nov 30, 2020 by Joe Fuld and Sophie Thurber

Texting for Advocacy: Issue Advocacy & Public Affairs SMS Tactics

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Digital Advocacy Consultant: Do You Need One?

Nov 16, 2020 by Joe Fuld

Digital Advocacy Consultant: Is It Worth the Cost To Hire a Online Campaign Consultant to Manage Your Digital Presence?

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Timelines and an Advocacy RFP Template

Aug 17, 2020

Using an advocacy RFP template can help streamline the process of hiring the right partner for your next project. The exercise of filling out the template should help you identify your goals, any constraints on the project, and strengths and weaknesses in your organization.

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What to Stream to Fuel Your Social Activism

Jul 23, 2020 by Mariana Boully Perez

Movies, Shows, and Documentaries to Engage in Social Activism

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Social Media Activism 7 Qs: With Erick Sanchez

Jul 22, 2020 by Mariana Boully Perez

Social Media Activism - 7 Qs with Erick Sanchez

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Legislative Advocacy Kick Off

Jul 08, 2020 by Ben Holse

Legislative Advocacy Kickoff 

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Make Change for Racial Justice

Jun 12, 2020 by Mariana Boully Perez

 * © Photo by Stacy Beck

What Resources and Direct Actions Can You Take for Racial Justice?

This past week we've seen folks across the country come together, demanding criminal justice and police reform. Here at The Campaign Workshop, we stand with those fighting systemic and institutionalized racism in our country. We are taking a critical look at ourselves to change and grow into better advocates for Black lives. There is a lot of work to be done, but police violence against Black communities must end. 

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