Issue advocacy campaigns start with the best intentions. We begin with a coalition that cares about our issue and wants to make a real difference. But without a bit of strategic planning and issue campaign know-how, you will fall off track.
At The Campaign Workshop, we love issue advocacy campaigns. As consultants, we get to work on a wide variety of campaigns and with a wide variety of clients. While we could never pick a favorite, working with a group of passionate people to make a substantive change on an issue they care about is our jam. People working on advocacy campaigns are the experts in their issues and are a true resource when we are working hand in hand on crafting a campaign to reach a wider audience
Advocacy Budget: Defining Your Bottom Line Will Save You Time and Money
Get ready, I’m about to crack advocacy budgets wide open (pun intended, and it won’t be the last). I know you’re on the edge of your seats, but this is really no chicken and the egg conundrum I’m about to solve for you. When you’re looking to develop an advocacy program, your budget should always come first. This may seem counterintuitive when you begin talking to consultants (like you’re tipping your hand and about to get taken for a ride), but it’s really important for a few reasons:
Thinking of Starting a Community Advocacy Campaign But Don’t Know Where to Begin? Follow These Simple Steps.
Launching a community advocacy campaign can seem intimidating – where would you begin? There are countless campaign tools available to you, but they don’t mean anything if you don’t know what to do with them.
Advocacy mail does not always get the credit it deserves. Part I of this post takes you through the basics of putting together a letter package for your advocacy mail campaign. Part II walks you through making the most of a letter package that includes a reply device (buckle up!).
Online Advocacy Campaign Consultants: Is It Worth the Cost to Hire a Consultant to Manage Your Online Presence?
Online advocacy seems to be the term of the moment, but achieving real online advocacy results can be tough in both execution and budget. If you are at a nonprofit where money is tight, (when is it not?) spending money on hiring a online advocacy consultant to manage your online presence can seem like an easy line item to cut. But don’t be so quick to count campaign consultants out. Depending on your nonprofit’s size and goals, an online advocacy consultant could be extremely beneficial (and we’re not just saying that because of our line of work).
Digital storytelling is the "it" thing for advocacy but with enthusiasm around digital storytelling has come big expectations that it is a panacea for driving traffic and donations. Digital storytelling can be a great option for your assocation, but it will take a while to develop and use the content in away that it will do everything you want or need it to. So here are some of our (hopefully) helpful mediums to engage in digital storytelling in a thoughtful and fulfilling way.
Legislative Advocacy 101, It's Time to Take a Stand
Legislative Advocacy 101:Legislative Advocacy is important because there comes a time in everyone’s life when they have to take a stand. While this moment is always more dramatic in the movies, it’s possible that you’ve come to this realization regarding a particular policy or issue in your locality. And if you’ve decided that you want to make a change in policy and advocate for your issue in your local legislature, it’s time for a little Legislative Advocacy 101. While the list below is far from comprehensive, it’s a general outline of the process to help get you started with legislative advocacy.
Our team is made up of amazing creative, organizational, and political consulting talent committed to achieving political and advocacy goals. We have worked for candidates and causes, big and small, all across the country.