Program Evaluation

Did My Program Work? Try These Tips for Program Evaluation

by Joe Fuld (He/Him)

It is time to look at program evaluation for 2022 and planning for 2023. Whether you are a non-profit, labor union, independent expenditure organization, issue group, or political campaign, taking the time to evaluate the success of your program is a necessary step to future success.

QR Codes

QR Codes for Politics: Should I Use QR Codes for Politics and Advocacy?

by Joe Fuld (He/Him)

Thinking about how to use QR codes for politics and advocacy? Whether you are in politics, membership, or advocacy spaces and do any kind of targeted communication, you need to think about how QR codes can be useful for your work and what the limitations are.

advocacy strategy

Advocacy Strategies: Approach Change Holistically

by Martín Diego Garcia (He/Him)

Advocacy campaigns should be built on advocacy strategies. Simple, right? But creating a strong foundation for an advocacy campaign is sometimes easier said than done.

planning on computer

Lobby Visits For Advocacy: Planning a Virtual Lobby Day

by Joe Fuld (He/Him) and Martín Diego Garcia (He/Him)

Every year groups go to Washington, D.C. or their state Capitol to try and impact legislation. At the same time, they are there with a dozen other groups doing lobby visits and it’s even hard to get nonprofit lobby days on the calendar. Lobby days can be a complicated business, but we’re here to help.

close up of two people shaking heads with american flag backdrop

Legislative Advocacy Kick Off

by Ben Holse (He/Him)

For many issues, legislative advocacy is the best and only way to bring about real change. But there’s a lot of different ways to engage in legislative advocacy. There’s the traditional “inside game” where you work to provide resources and information to lawmakers. There’s also the “outside game” where you work with a network of volunteers to provide pressure on legislators from the outside.

Network of people photos

Community Advocates: What Does It Take?

by Martín Diego Garcia (He/Him)

When people hear the terms “grassroots organizers” or “community advocates” they often do not see themselves reflected in those descriptions. However, very often they have already been an advocate without even realizing it.

Coalition mapping: a picture of scrunched up pieces of paper and one yellow ball is depicted like a bright light bulb

Coalition Mapping: Understanding Your Coalition Landscape

by Martín Diego Garcia (He/Him)

When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

Community advocacy campaign   Picture of a hand holding a pride flag i

Community Advocacy Campaign in 7 Steps

by The Campaign Workshop

Launching a community advocacy campaign can seem intimidating – where would you begin? There are countless campaign tools available to you, but they don’t mean anything if you don’t know what to do with them.

Two latte cups on blue plates sitting on a wooden table.

Grassroots Advocacy Basics: Coffee with Your Legislator

by Ben Holse (He/Him)

How do you leverage grassroots advocacy? Start with a cup of coffee.

Dog sitting at the front door with the door open and mail in his mouth.

Advocacy Mail: Getting the Most out of Letter Packages, Part II

by Sophie Thurber (She/Her)

Advocacy mail does not always get the credit it deserves. Part I of this post takes you through the basics of putting together a letter package for your advocacy mail campaign. Part II walks you through making the most of a letter package that includes a reply device (buckle up!).

Professional female photographer reading books in book store for inspiration

Print Ads for Advocacy Campaigns - Do They Still Work?

by Sophie Thurber (She/Her)

In all likelihood, when you’re hashing through communications tactics available to you for advocacy campaigns, someone will raise the idea of running a print ad (or three). With all of the options out there, it’s important to determine whether print is a smart use of your dollars. While I hesitate to say that print ads are never a useful complement to an overall advocacy program, I would urge careful consideration before deploying one. Here are a few questions you may want to walk through before signing an IO.

How Does Candidate Recruitment Happen?

How Does Candidate Recruitment Happen?

by Joe Fuld (He/Him)

Candidate recruitment in many places is a lost art form.  Contrary to the popular myth, someone from the DNC does not appear on your doorstep one day out of the blue and proclaim that you should be the next state rep. from Omaha. The majority of candidates who run for office are never formally recruited; they recruit themselves.