Non-Political Books for Politicos

non-political books for politicos

10 Non-Political Books Every Politico Should Read

*Originally written by Joe Fuld and updated by Elena Veatch 4/3/18

When you get into politics, it’s hard to resist the all too common tunnel vision of focusing only on politics. But be careful – binge watching Veep or The West Wing is not going to help you run a better campaign or organization; nor will reading solely political books.

The fact is, you are running a business. And while we like to think of politics and business as totally separate realms, it’s tough to run any political operation without a Business 101 crash course. So, take a break from the latest Clinton campaign staffer or Obama aide memoir you are probably reading, and check out some of our non-political book recommendations. Below are ten non-political books that will be helpful to any politico running a campaign, a non-profit, or really any operation.

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USPS Streamlining

USPS Streamlining

How is the USPS Streamlining?

The USPS is starting to clean up their data and streamline mail entry so that it is not as manual and paper based. One part of this is that companies don’t need to open up permits at every facility location where their mail is verified, and can instead utilize a “Mail Anywhere” service. Entering mail is all being streamlined to a digital process where fewer eyes look at it and fewer hands touch or physically verify.

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How Democrats Can Jumpstart Their Campaigns for 2016

2016 Democratic Campaign

How Democrats Can Jumpstart Their Campaigns for the Future

Races are heating up, but there are a number of exciting opportunities for Democrats up and down the ticket. Here are some tips to jumpstart your Democratic campaign:

1. Do a thorough self-assessment. Are you ready to run? Does your family support you? Does your community support you? Have you done your politics? These are important questions to ask and know the answer to before you even file to run. If you can confidently answer, “yes” to these questions, you are ready to jumpstart your campaign.

2. Plan, plan, plan! The biggest mistake a candidate can make is failing to create a campaign plan. Your campaign plan should include a vote goal, budget, timeline, and message. Campaigns themselves are living, breathing animals once they heat up, but your campaign plan should pretty much stay the same.

3. Focus on the right stuff. It’s really easy to get caught up in the back and forth of a heated race and allow that to throw you off course. The best Democratic campaigns stay focused on directly communicating their message with targeted voters and turning them out. Period. Everything else is just noise.

4. Do the work. Running for office is hard. Doing what it takes to win is often even harder. Spending hours on the phone, asking for money every single day, is tough. Knocking on every targeted voters door is exhausting. But this is usually what it takes to win. The best way to jumpstart your campaign is to embrace the work and lean into it. You’re probably running because you want to represent your community—use this time to get to know them and ask them to join your campaign.

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Is It Important to Use a Partisan Firm?

partisan firm

Hiring a Non-Partisan vs. Partisan Firm: Which Is Right for You?

Earlier this year, I sat on a panel at Campaign Tech East called How to Build Your Digital Team. One of the questions addressed to the panel was whether or not it’s important to work with vendors and firms who only serve one side of the political aisle. The question was meant to stir the pot a bit, and it did, as there were members on the panel from bi-partisan firms. As a partisan firm, The Campaign Workshop collaborates with progressive clients, and we strive to work with vendors who share our views and morals. It’s not always possible to work exclusively with partisan vendors, but there are a few instances where we feel it’s imperative to do so especially when it comes to doing partisan work.

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Political Consulting Advice: Campaign Resources.

Political Consulting Advice

Political Consulting Advice: Focus on People, Time, and Money

One of the roles I enjoy most  is teaching folks how to run for office and run campaigns. Any campaign training we run usually starts with essential political consulting advice on the three key resources of a campaign. The three main resources you have in any campaign are people, time and money. Below are descriptions of each of these three critical campaign resources.

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Code for Progress

code for progress photo

Code for Progress Is Helping Make the Progressive Movement and the Tech Industry More Diverse

Last week, The Campaign Workshop hosted a interview training event for Code for Progress at our office that included a stellar cast of entrepreneurs, TCW staff, and an amazing group of fellows that are about to take the job market by storm.

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Traits of a Good Political Consulting Firm

Good political consulting firm

A Good Political Consulting Firm is Hard to Find

Political consulting firms come in a variety of different shapes and sizes. Each undoubtedly has its own strengths, weaknesses and areas of expertise. However, regardless of the medium in which they specialize, there are a few traits that stand out in any good political consulting firm. Below is a general, but crucial list:

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