Political Survey

We’ve discussed in past blogs that a large part of executing a #winning political campaign is doing your background research, and ballot measure polling is the best way to find out if you can win and how you can win.

I am not a political pollster, and I don’t play one on T.V. But, I am a big consumer of political polling and spend a lot of time working with pollsters to craft political surveys. When it comes to creating a political survey, we often see folks make the same mistakes.

This week's campaign strategist is Nancy Leeds. Nancy is a writer and Political Campaign Operative who recently earned her MPA in Social Policy and Management at Columbia University. Sometimes people hire her to work on their non-profits and campaigns. When that happens, these opinions are still hers and do not reflect those of her candidates.

Here at The Campaign Workshop, we do a fair amount of member communication. Whether it be for labor unions or advocacy organizations, there are some basic do’s and don’ts we try to follow. Here are some tips: