Campaign Management

Online Advertising Doesn't Mean Instant

Jan 14, 2023 by Joe Fuld (he/him)

Online Advertising- Plan to Move Fast

Fast and instant are different -
While it’s true that the world of online advertising is fast paced and it certainly gives us information much more quickly than any other medium, banking on instantaneous traction is a good way to fall short of your goals. This is because online advertising is not a synonym for instant. Planning will give you time to really define your goals and make sure your campaign has the right components, creative, and timeline to achieve them.

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Creating a Campaign Plan That’s Right for You

Mar 07, 2022 by Kata Grosman Fernandez (she/her)

How to Create a Campaign Plan that Helps You Stay on Track

While every campaign comes with unknown variables, the more you plan, the better prepared you’ll be to manage whatever comes your way. The best way to be prepared for success is by creating a written campaign plan. This means detailed planning and thinking ahead from the jump. Your best bet is to plan your moves ahead of time and take the process seriously.

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Campaign staffers: Robinson’s Rules for Campaign Staff (and TCW)

Jul 27, 2021 by Joe Fuld (he/him)

Reflecting on Robinson’s Rules for Campaign Staffers

Will Robinson of the New Media Firm penned his rules for campaign staffers over 25 years ago and they are truly words to live by.

Over the years, these rules have saved money, time and jobs for many campaign staffers who have heard and lived by them. Whether you are working on a candidate’s campaign, ballot measures, or independent expenditures, these campaign rules will help.

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Political Campaign Staff Hiring Guide: Traits Matter More Than Experience

Sep 17, 2020 by Joe Fuld (he/him)

Political Campaign Staff: Tips to Hire a Great Campaign Team

Whether you're running for city council or congress, hiring your political campaign staff is an essential part of the electoral success. Managing budgets, raising money, running social media, building field programs, prepping candidates for public appearances, and implementing campaign strategies; the political campaign staff is the backbone of every campaign.

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Advocacy RFP: Reference Check Tips for Your Public Affairs Campaign

Aug 06, 2020 by Elena Veatch

Advocacy RFP: References Matter

We’re all about helping organizations navigate request for proposal (RFP) processes, and our advocacy RFP template is a great resource for folks who are looking to hire a consultant or vendor.

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Campaign Manager Hiring Guide

Jun 29, 2020 by Joe Fuld (he/him)

Campaign Manager: Find the Right Manager for Your Campaign

Hiring the right campaign manager may be the most important choice you make as a candidate. Your campaign manager is the lifeblood of your campaign. He or she doesn’t need to always be out front or be the face of your political campaign, but he or she does need to be prepared to do anything for you to advance your run for office.

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Firing Your Political Consultant? Ask These Questions First -

Apr 09, 2020 by Ben Holse (he/him)

Fire My Political Consultant, - Is It the Right Time?

Many experienced campaign managers or operatives can recall a bad experience with a political consultant. Perhaps the consultant didn’t deliver what they promised, they were unresponsive, or they didn’t hit deadlines. Depending on how far out you are from Election Day, this can lead to some tough decisions.

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Leadership Skills: Everyone Has Them

Oct 07, 2019 by Martín Diego Garcia (he/him)

Leadership Skills: Build Capacity With Leadership Development

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Campaign Manager Contract -Why You Need One.

Sep 23, 2019 by Joe Fuld (he/him)

Why and How to Make a Campaign Manager Contract

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Five Dysfunctions of a Campaign Team

Sep 16, 2019 by Joe Fuld (he/him) and Sophie Thurber (she/her)

Is Your Campaign Team Dysfunctional?

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Campaign Management: Managing Up and Down in Politics

Sep 09, 2019 by Joe Fuld (he/him)

Campaign Management Should Be a Two-Way Street

campaign management done right means everyone wins. When I first started to work in politics and was a campaign staffer, running campaigns, I learned how important managing up was.

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Political Campaign Manager: 6 Traits to Look for, Before You Hire

Jul 15, 2019 by The Campaign Workshop

Political Campaign Manager Hiring? Look for Traits First

Whether you're running for city council or congress, hiring a skilled political campaign manager is an essential part of your electoral success. From brainstorming campaign strategies and managing budgets to prepping a candidate for public appearances, the political campaign manager is the backbone of every campaign.

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