Campaign Management Should Be a Two-Way Street
Good campaign management means everyone wins. When I first started to work in politics and was running campaigns, I learned how important managing up was.
Making the Most of Campaign Jobs
Campaign jobs are a good place to start your career. When you first start to work on campaigns, everything is new and exciting. For many of us, we didn’t care what kind of grunt work we did; we just wanted to be in the fight. But, if a long-term career in politics interests you, there are some smart steps you can take early on with a campaign job that will help advance your career.
A Campaign Manager is Hard to Find, Trust Us, You'll Need a Good one.
Picture yourself. You’re on the road after an extremely long day of campaigning. You woke up at 6am, it’s now closer to 9pm, and you haven’t eaten all day. You pull into an Applebee’s and sit down for your first meal of the day. You look up and sitting across from you is your campaign manager.
He or she has been with you all day and you’re both tired. Now, if you hired the right person for the job, you’ll be able to strike up a conversation – whether it’s work related or not – even though you’re exasperated. If you can’t because you’re so annoyed by traveling all over with this one person, you shouldn’t hire him or her.
A GOTV Question for the Ages – What to Do With Your "2s"?
ID-ing your supporters is an important part of any field campaign especially for GOTV. There are a variety of ways for Voter ID to help Get Out The Vote. One common method of voter ID using a 1-6 scale to measure each individual’s support score, with 1 being a solid supporter, 3 undecided, 5 firmly opposed, and a 6 not home.
Tips for Starting A Campaign
Starting a campaign is a huge challenge and will prove to be much different than any other job you've ever had. It is hard work and you don’t get to clock out like you would a regular 9 – 5. Starting a campaign means being fully committed and putting the rest of your life on hold. Below are a few other things that every staffer should know before starting a campaign.
A Good Campaign Manager is Hard to Find:
Finding a good campaign manager can be hard for even the most experienced candidate. Campaign managers and campaign staff are in demand. It seems there are never enough good ones available, and since it is an all-consuming job, many campaign managers, fundraisers, field directors and other campaign staff cycle out of working on campaigns quickly in favor of steadier work. I've made a list of places to look for your next campaign manager below.
How Should You Structure Your Campaign Staff?
When thinking about whether or not you’re ready to run for office, one important step in the process is figuring out who will make up your team. A candidate’s campaign staff is incredibly important in not only making a campaign successful but also more manageable and fun for the candidate and everyone else involved. Obviously, larger campaigns will require a more robust team, but even a small campaign will need a few essential staff members.
What's the Difference Between a Campaign Manager and a General Consultant?
Political campaign terms can be confusing. In my work, I have seen many folks confuse a campaign manager with a general consultant or campaign consultant, and have trouble deciding on which they should choose. Below is my attempt to clear that up, as well as a discussion on the pros and cons of each.
A campaign manager is a day-to-day employee who works full-time and is paid for by the campaign. The campaign manager's job is to run a single campaign and keep all aspects of it running smoothly. A general consultant is someone who has multiple clients across multiple campaigns the clearer term is general political consultant. Their job is to focus on the big picture of the campaign and make sure it is achieving its short-term goals in order to win. In short, the big difference between a manager and a general political consultant is the time you get with each and the level of experience.
Both can be very helpful, but depending on your campaign and the level of experience of your manager you may or may not need a general political consultant.
Here is a breakdown on the pros and cons of using managers and general political consultants.