• Gang Printing for Your Direct Mail Budget

    Sep 10, 2020 by Sophie Thurber

    Ganging Considerations for Direct Mail

    Gang Printing for Your Direct Mail Budget win!

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  • Political Direct Mail: Let’s Nerd Out on Paper Stock

    Aug 13, 2020 by Sophie Thurber

    paper going fast on a big printer

    Political Direct Mail Starts with Paper Stock

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  • Printer Proof Review Tips. What to Look for in your printing proof

    Jun 03, 2020 by The Campaign Workshop

    Woman looking at a printer proof

    Printer Proof Check: 8 Tips for Checking Political Printing

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  • Union Printers Make Great Political Direct Mail Campaigns

    May 27, 2020 by Joe Fuld

    Union Printing press

    Union Printers and Union Printing - Why We Use Them.

    Here at The Campaign Workshop (TCW), we work with union printers. Union printers are not only committed to providing a safe workplace and fair wages but also benefits to their employees. Without going into a massive labor history lesson, unions are really important both to the middle class in this country and the progressive movement; something we certainly can get behind at TCW! 

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  • How to Choose the Right Political Direct Mail Printing Paper

    May 20, 2020 by Ben Holse

    Printing press

    Why Does Paper for Political Direct Mail Printing Matter?

    When it comes to political direct mail printing paper, there are as many choices as there are types of coffee drinks at your local Starbucks. Each paper type has specific characteristics that influence printability, color, texture, and price. Which option you choose depends on your budget, design, and overall goals. 

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  • Political Printing Services: Find the Perfect Political Printer

    May 13, 2020 by Sophie Thurber

    Finger pressing a print button on a keyboard

    How to Get the Most out of Your Political Printing

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  • Political Printing: The Dos and Don'ts

    May 06, 2020 by Martín Diego Garcia

    Stacks of mail on a conveyer belt

    Check Out These Dos and Don’ts on Political Printing to Learn How to Avoid Common Mistakes. 

    Regardless of how you cut it, writing and producing quality political direct mail and doing political printing is no easy task. There are a lot of things that go into quality political printing, and it takes quite a bit of time and practice to be able to do it well. With that said, below is a quick list of dos and don’ts to producing quality political printing.

    DO'S

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  • Political Direct Mail - What Do Campaign Mailers Cost?

    Sep 26, 2019 by The Campaign Workshop

    Political direct mail costs

    Political Direct Mail Cost: Am I Getting a Good Deal On Campaign Mailers?

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  • Don’t Let Proofing Errors Derail Your Direct Mail

    Apr 09, 2018 by The Campaign Workshop

    direct mail

    Using the Best Practices to Make Sure Your Political Direct Mail Is Accurate

    Printing errors and typos can turn your direct mail message into a crisis overnight. Whether it is a mailing of a holiday card or official ballots in an election, it is imperative to implement the best protocols and practices to ensure that your direct mail job gets into mailboxes without a hitch. There are many high profile printing errors and typos every election that probably could have been prevented with better planning and proofing. 

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  • Political Direct Mail Part 2: Size Matters

    Jun 30, 2016

    size matter

    When it comes to political direct mail...size matters

    With regards to mailing for direct mail, we have discussed the weight of paper and the two general measures used, U.S. Basis Weight and GSM. So onto thickness and size. Both of these are characteristics of printing papers that can affect mailing costs and mail-ability.

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  • Production Youtility

    Nov 26, 2015

    production

    Production Youtility

    I was reading a printing blog the other day in which the writer was emphasizing how printers should be selling themselves to designers, so that designers know the newest trends and are able to make cost effective decisions based on new technology. I was reminded of the book Youtility by Jay Baer. This was a book The Campaign Workshop read in a recent company retreat. This book focused on the future of marketing, customer support, and the importance of being useful to your clients. This got me thinking about our company and my position as a production manager. 

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  • USPS Streamlining

    Oct 26, 2015

    USPS Streamlining

    How is the USPS Streamlining?

    The USPS is starting to clean up their data and streamline mail entry so that it is not as manual and paper based. One part of this is that companies don’t need to open up permits at every facility location where their mail is verified, and can instead utilize a “Mail Anywhere” service. Entering mail is all being streamlined to a digital process where fewer eyes look at it and fewer hands touch or physically verify.

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