• Advocacy Strategies for Lame Duck Sessions

    Dec 10, 2020 by Joe Fuld

    Several tub animals hanging out on the edge of the tub with focus on the rubber ducky.

    Advocacy Strategies: Lame Duck Sessions Can Help Achieve Advocacy Goals

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  • Lobby Visits For Nonprofits: Planning a Virtual Lobby Day

    Dec 07, 2020 by Joe Fuld and Martín Diego Garcia

    planning on computer

    Here Are Some Tips for How to Make Your Virtual Lobby Day Impactful

    How can you get the most out of your Virtual lobby day?

    Every year groups go to Washington, D.C. or their state Capitol to try and impact legislation. At the same time, they are there with a dozen other groups doing lobby visits and it’s even hard to get nonprofit lobby days on the calendar. Lobby days can be a complicated business, but we’re here to help.

    Bottom line: If you want to make virtual lobby visit count, you need to think ahead and have a real plan.

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  • Texting for Advocacy | Opt-in to SMS Texting for Nonprofit Advocacy

    Nov 30, 2020 by Joe Fuld and Sophie Thurber

    typing on phone

    Texting for Advocacy: Nonprofits Engaged in Issue Advocacy Should Be Using SMS

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  • Advocacy Campaign Testing for Nonprofits

    Dec 16, 2019 by Claire Regan

    blue backdrop with math equations with a wooden table with books and a blue pencil holder filled with pencils.

    Why and How to Always Do Advocacy Campaign Testing

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  • Best Practices for Advocacy Video

    Jan 17, 2019 by Ben Holse

    Two girls curled up on the couch looking at an ipad in the dark

    Creating an Engaging Advocacy Video that Showcases Your Issue

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  • Print Ads for Advocacy Campaigns - Do They Still Work?

    Dec 13, 2018 by Sophie Thurber

    Professional female photographer reading books in book store for inspiration

    Print Ads for Advocacy Campaigns - Do They Still Work? 

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  • Advocacy Defined: What is Advocacy and What is Not?

    Jun 15, 2017 by Joe Fuld

    advocacy

    How Do You Define Advocacy?

    As state legislatures across the country get ready for their sessions, it is time to plan for the next session and use your set of advocacy tools. 

    Check out more information on our Advocacy Training here.

    Defining What is Advocacy: 

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  • An Advocacy Leader Answers 6 Questions on Advocacy Storytelling

    Jan 23, 2017 by Joe Fuld

    advocacy storytelling

    Kevin Simowitz on Advocacy Storytelling:

    Kevin Simowitz is the National Field Director at Caring Across Generations and an expert on advocacy storytelling. He has worked on political and grassroots organizing campaign across the country. Kevin was nice enough to answer six question about advocacy storytelling.  Here are his thoughts on using advocacy to get your story out.

    1. How do you use advocacy storytelling in your work?

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  • Legislative Advocacy 101

    Nov 14, 2016 by Ben Holse

    Legislative Advocacy 101

    Legislative Advocacy 101, It's Time to Take a Stand

    Legislative Advocacy 101: Legislative Advocacy is important because there comes a time in everyone’s life when they have to take a stand. While this moment is always more dramatic in the movies, it’s possible that you’ve come to this realization regarding a particular policy or issue in your locality. And if you’ve decided that you want to make a change in policy and advocate for your issue in your local legislature, it’s time for a little Legislative Advocacy 101. While the list below is far from comprehensive, it’s a general outline of the process to help get you started with legislative advocacy.

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  • Member Public Affairs Strategies to Remember

    May 16, 2016 by Joe Fuld

    Member Public Affairs Strategy

    Member Public Affairs Strategies to Remember

    Member public affairs strategies can be an amazing way to move your issue forward. Membership organizations should have a head start when it comes to public affairs strategies, but that head start is often complicated. Membership organizations tend to have bureaucratic structures that make it difficult to work nimbly, especially when it comes to public affairs. Because of this, some member organizations have avoided using member-based public affairs strategies and they are missing out. 

    Here are some ways to use your membership to enhance public affairs strategies by turning them into member public affairs strategies.

    Membership Storytelling

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  • Digital Campaigns and the Googlization of American Politics

    May 02, 2016 by Joe Fuld

    google for politics

    Digital Campaigns and the Googlization of American Politics

    Searching for answers on the web has become a fixture in our lives. Want to go to a movie? Search the time and showings. Buying a house? Search for listings. Interested in a candidate or a local issue? Ask Google.

    But when it comes to political and advocacy digital campaigns, why do many folks ignore tactics that drive search results for digital campaigns?  Why is the web relegated to an intern or volunteer instead of seen as a strategic tool?

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  • How To Stay On Campaign Message

    Oct 07, 2015 by Joe Fuld

    campaign message

    How to stay on message

    With the first Democratic debate quickly approaching, let's discuss the importance of a strong campaign message. Presidential debates are a great way to learn what to do and what not to do. Staying on message is an art form, whether you are in politics, advocacy or in business. Below are a few best practices for staying on message.

    Pivot, pivot, pivot:

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