Issue Advocacy

Define Advocacy - Definition, Tactics & Terms

Feb 20, 2023 by Joe Fuld (he/him)

The Tactics and Terms That Define Advocacy

Learn how we define advocacy. Advocacy, defined in the simplest terms, is about fighting for something you believe in. When we talk about advocacy, the issues and tactics may change, but the core is about supporting a cause or policy and working to create the change we want to see in the world.

Advocacy Strategies and Tactics Evolved

Feb 13, 2023 by Joe Fuld (he/him)

advocacy Tactics Smiling woman and man carrying pink block on grid

Advocacy Tactics and Strategies Have Shifted Over Time

Online Advertising Doesn't Mean Instant

Jan 14, 2023 by Joe Fuld (he/him)

Online Advertising- A Digital Plan to Move Fast

For Online Advertising Fast and instant are different -
While it’s true that the world of online advertising is fast-paced- banking on instantaneous programs is a good way to fall short of your goals. This is because online advertising is not a synonym for instant. Planning for a digital program will give you time to really define your goals and make sure your campaign has the right components, creative, and timeline to achieve them.

Did My Program Work? Try These Tips for Program Evaluation

Nov 21, 2022 by Joe Fuld (he/him)

Program Evaluation- Don't Skip It!

It is time to look at program evaluation for 2022 and planning for 2023. Whether you are a non-profit, labor union, independent expenditure organization, issue group, or political campaign, taking the time to evaluate the success of your program is a necessary step to future success. Win or lose, understanding what worked and what did not is important, and it can be the beginning of real future improvements.

7 Questions with Nadia Belkin

Sep 05, 2022 by Elizabeth Rowe (she/her)

Exclusive Interview with Nadia Belkin

Advocacy Strategies for Lame Duck Sessions

Dec 10, 2020 by Joe Fuld (he/him)

Several tub animals hanging out. Lame duck session

Lame Duck Sessions: Achieve Advocacy Goals With Strategy

Texting for Advocacy | Opt-in to SMS for Nonprofits

Nov 30, 2020 by Joe Fuld (he/him) and Sophie Thurber (she/her)

Texting for Advocacy: Issue Advocacy & Public Affairs SMS Tactics

Issue Advocacy Campaign Guide

Apr 02, 2020 by Joe Fuld (he/him)

Issue advocacy campaigns start with the best intentions. We begin with a coalition that cares about our issue and wants to make a real difference. But without a bit of strategic planning and issue campaign know-how, you will fall off track.