Advocacy Best Practices

Advocacy Strategies: Approach Change Holistically

Dec 27, 2021 by Martín Diego Garcia (he/him)

Building Advocacy Campaigns on Winning Advocacy Strategies

Advocacy campaigns should be built on advocacy strategies. Simple, right? But creating a strong foundation for an advocacy campaign is sometimes easier said than done.

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Grasstops - to Step Up Your Advocacy Campaign

May 31, 2021

Grasstops Will Grow Your Advocacy Program

A grasstops campaign seeks to persuade the people who can influence key decision-makers. Legislators are often inundated with calls, emails, petitions, meetings, and other communications about a wide variety of issues. Breaking through that noise is tough, and grassroots campaigns, unless they reach critical mass, may not be enough on their own. When those efforts are paired with the authority of grasstops supporters, their impact will be greater, and your campaign will be more likely to succeed.

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Nonprofit Storytelling: Taking a Long-Term Approach

May 18, 2020 by Sophie Thurber (she/her)

Nonprofit Storytelling: Better Advocacy with Advocate Stories

Nonprofit storytelling is a powerful tool, but it often falls off the radar when push comes to shove, probably because it takes significant time and people resources to do well. This post will walk you through why it should always be part of your planning and priorities, how to weave it into things you’re already doing (it doesn’t have to be a heavy lift if you do it a little at a time) and some of the elements of compelling storytelling. 

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Issue Advocacy Campaign Guide

Apr 02, 2020 by Joe Fuld (he/him)

Issue advocacy campaigns start with the best intentions. We begin with a coalition that cares about our issue and wants to make a real difference. But without a bit of strategic planning and issue campaign know-how, you will fall off track.

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