Campaign Message

Oct 09, 2023

Strategies for a Consistent Campaign Message

For those of us who closely follow political debates and electoral politics, only a few things are as disheartening as seeing our favorite candidate veer off course from their intended candidate messaging. Whether it’s a rant, a lengthy tirade, or a complete departure from their message, it’s truly frustrating to see them lose their way to the point of becoming incoherently off track.

Aug 07, 2023

What is a Campaign Plan and Why Do I Need One?

by Ben Holse (He/Him)

While every campaign comes with unknown variables, the more you plan, the better prepared you’ll be to manage whatever comes your way. The best way to be prepared for success is by creating a written campaign plan.

Jan 02, 2020

Stump Speech: The Ultimate Speechwriting Guide

by Martín Diego Garcia (He/Him)

Here is our ultimate guide to writing a great stump speech. We all know that the candidate is the campaign’s best asset, and the stump speech is the best campaign tool for delivering a 7C’s (clear, concise, contrastive, connective, creative, compelling, consistent) message and personal story about the candidate and campaign.