• 7 Questions with Gisel Kordestani of Crowdpac

    Posted on January 11, 2018 by Elena Veatch

    Crowdpac is changing the campaign fundraising game. Gisel Kordestani tells us how.

    Crowdpac is a crowdfunding platform founded in 2013 that’s making it easier than ever for political campaigns to fundraise at the grassroots level. Coming from a tech background, COO and co-founder Gisel Kordestani wanted to apply her business experience to make a positive social impact. We chatted with her about the unique features of Crowdpac and the importance of making political engagement as accessible as possible.


  • Engaging with Social Media Influentials

    Posted on November 20, 2017 by Joe Fuld

    Engaging with Social Media Influentials

    When it comes to social media, some folks are really active, some aren't. Some have a following and some don't. But if you want to use social media to advance your organization or campaign's goals, connecting with your key influencers is a great way to grow your following, and expand the reach of your message. Here are our tips to connect with social media influentials and other social media leaders:

  • Know Your Advocacy Metrics

    Posted on August 31, 2017 by Joe Fuld

    Advocacy Metrics Matter 

    No matter how many advocacy campaigns you have done, people will always have a ton of questions about advocacy metrics to judge how successfully those campaigns were run, and if they were effective. They'll ask me questions like:

  • Political Tactics to use on Your Campaign Website:

    Posted on August 24, 2017 by The Campaign Workshop

    Top 5 Political Tactics to boost your political campaign website: 

    The political website: it’s a requirement for any candidate for office, but that doesn’t mean it should be just another item to check off your to-do list! Being intentional when setting up your website by keeping a few key political tactics in mind will ensure that you are providing voters with an enjoyable, engaging, cohesive experience. 

    A few political tactics to keep in mind when designing your political website:

  • Join our Campaign Training Calendar – Share Your Favorite Campaign Trainings

    Posted on July 27, 2017 by Joe Fuld

    Progressive Campaign Training Calendar: Help Train Candidates and Managers for 2017/2018 

  • Strategic Communications: How to Write a Persuasive Political Speech

    Posted on July 17, 2017 by The Campaign Workshop

    Using a Political Strategic Communications Plan to Win Over Audiences

    All candidates for political office should have a strategic communications plan in place, but not all candidates need to worry about writing lots of speeches for their campaign. For local office races, you may only find yourself wishing you had a speech during your announcement and on election night. In those moments, don’t panic! Writing a basic speech is easier than you think.

    Monroe’s Motivated Sequence

  • 7 Questions with Rick Ridder on Campaign Strategy

    Posted on June 22, 2017 by Joe Fuld

    A Political Pro Talks Campaign Strategy, Per His Latest Book.

  • Creating a Winning Political Campaign Budget

    Posted on March 31, 2017 by The Campaign Workshop

    A Campaign Budget To Win

    I love a good campaign budget. To me, a campaign budget can go in an endless series of directions that all lead to a win. Thinking strategically about when and why your campaign will spend money is key to a winning campaign budget. There are lots of variables that determine my theory. Here are some guiding principles I use when building a winning campaign budget:

    Start with a Vote Goal:

  • Digital Advocacy: Advertising Campaign Goal Setting Part II

    Posted on January 30, 2017 by Sophie Thurber

    Digital Advocacy Advertising: Making the Most of My Campaign.

  • Get Out the Vote with Social Media: Digital GOTV

    Posted on October 06, 2016 by Shelley Rees

    How to Use Social Media for Get Out the Vote


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