• Setting up your Advocacy Video for Success

    Jun 26, 2023 by Phoebe Retta (she/her)

    advocacy video

    Best Practices for Getting your Advocacy Video Seen and Shared 

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  • Advocacy Campaign Tips to Help You Succeed

    May 08, 2023 by Alice McLoughlin (she/her)

    Runner crossing finishing line on track

    Advocacy Campaign Strategies to Accomplish Your Goals

    Executing a successful and impactful advocacy campaign requires time, dedication, and organization. In today’s day and age, there is strong competition from various advocacy issues fighting for attention, so to run a successful campaign, you will need to be ready to hit the ground running. We have put together several tips to help ensure you can run an effective and winning advocacy campaign. 

    Provide your campaign a clear and measurable goal.

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  • Advocacy Strategy and Advocacy Tactics: What is the Difference?

    Mar 20, 2023 by Joe Fuld (he/him)

    Advocacy Strategy

    Advocacy Strategy and Advocacy Tactics: Do you Know the Difference? 

    You and your organization have worked hard to create great policy. Now, how do you get Congress or your state legislature to turn policy recommendations into policy reality? You need to advocate for it. Advocacy can come in many shapes and budget sizes. But whether it’s round or square, big or small, you need to have a plan. You need a clear and detailed advocacy strategy that outlines your overall goal and effective tactics that will help you cross the finish line.

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  • Advocacy Engagement Funnel

    Mar 08, 2021

    Advocacy Engagement Funnel

    Advocacy Engagement Goes Further with A Funnel

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  • Advocacy Campaign Tips

    Jan 04, 2021 by Joe Fuld (he/him)

    Magnifying glass on the word "TIPS" - Advocacy Campaign

    Running an effective advocacy campaign takes skill and planning. No matter how big or how small your effort is, having some basic structure can make a huge difference in your assets and results. Here are fifteen tips to run a winning advocacy campaign:

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  • Timelines and an Advocacy RFP Template

    Aug 17, 2020

    Photo of timeline with steps

    Using an advocacy RFP template can help streamline the process of hiring the right partner for your next project. The exercise of filling out the template should help you identify your goals, any constraints on the project, and strengths and weaknesses in your organization.

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  • Legislative Advocacy Kick Off

    Jul 08, 2020 by Ben Holse (he/him)

    close up of two people shaking heads with american flag backdrop

    Legislative Advocacy Kickoff 

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  • Coalition Mapping: Understanding Your Coalition Landscape

    Feb 25, 2019 by Martín Diego Garcia (he/him)

    Coalition mapping: a picture of scrunched up pieces of paper and one yellow ball is depicted like a bright light bulb

    Coalition Mapping: Understand Who You Have and Who You Need.

    When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

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  • Community Advocacy Campaign in 7 Steps

    Feb 14, 2019 by Claire Regan

    Community advocacy campaign   Picture of a hand holding a pride flag i

    Community Advocacy Campaign: Where to Begin? Follow These 7 Steps.

    Launching a community advocacy campaign can seem intimidating – where would you begin? There are countless campaign tools available to you, but they don’t mean anything if you don’t know what to do with them.

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  • Grassroots Advocacy Basics: Coffee with Your Legislator

    Feb 11, 2019 by Ben Holse (he/him)

    Two latte cups on blue plates sitting on a wooden table.

    How do you leverage grassroots advocacy? Start with a cup of coffee.

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  • Advocacy Campaign Testimonials to Move the Needle

    Feb 04, 2019 by Elena Veatch

    advocacy campaign testimonials: A busy terminal with lots of people of all ages and races.

    Advocacy Campaign Testimonials Make Impact 

    Advocacy campaign testimonials have a unique ability to highlight the human impact of your issue. By recruiting community members who have been directly affected by your issue to share their stories, you can make the seemingly arbitrary stakes of policy decisions more tangible for people.

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  • Advocacy Strategy: Integrated Campaigns for the Win

    Jan 10, 2019 by Elena Veatch

    A board with a fifty colored stickies on it

    Mail and Digital Belong Together in Your Advocacy Strategy

    The art of crafting a well-integrated advocacy strategy is akin to making a great book-to-film adaptation. When you find out a book you love will be made into a movie, you hope the story, characters, and message won’t be lost in translation across mediums. A good adaptation will capture the theme and boil the plotline down to its most important elements—after all, few among us have time to catch a twelve-hour movie (though I personally would be on board with a marathon re-cut of The Shining).

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