• Timelines and an Advocacy RFP Template

    Aug 17, 2020 by Shelley Rees

    Photo of timeline with steps

    Using an advocacy RFP template can help streamline the process of hiring the right partner for your next project. The exercise of filling out the template should help you identify your goals, any constraints on the project, and strengths and weaknesses in your organization.

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  • How Do I Kick Off My Legislative Advocacy Program?

    Jul 08, 2020 by Ben Holse

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    Let This Be the Start of Your Legislative Advocacy Journey

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  • Coalition Mapping: Understanding Your Coalition Landscape

    Feb 25, 2019 by Martín Diego Garcia

    Coalition mapping: a picture of scrunched up pieces of paper and one yellow ball is depicted like a bright light bulb

    How to use Coalition Mapping to Understand Who You Have and Who You Need.

    When should I start building my coalition? In short, yesterday. but to find your way coalition mapping will help.

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  • 7 Steps to Creating a Community Advocacy Campaign

    Feb 14, 2019 by Claire Regan

    LGBTQ pride parade. Picture of a hand holding a pride flag in front of a group of marchers holding hearts.

    Thinking of Starting a Community Advocacy Campaign But Don’t Know Where to Begin? Follow These Simple Steps.

    Launching a community advocacy campaign can seem intimidating – where would you begin? There are countless campaign tools available to you, but they don’t mean anything if you don’t know what to do with them.

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  • Grassroots Advocacy Basics: Coffee with Your Legislator

    Feb 11, 2019 by Ben Holse

    Two latte cups on blue plates sitting on a wooden table.

    How do you leverage grassroots advocacy? Start with a cup of coffee.

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  • Building a Connective Advocacy Campaign to Move the Needle

    Feb 04, 2019 by Elena Veatch

    A busy terminal with lots of people of all ages and races. Partly blurry to capture movement.

    Using Testimonials in Your Advocacy Campaign

    One way to move the needle in your advocacy campaign is to highlight the human impact of your issue. By recruiting community members who have been directly affected by your issue to share their stories, you can make the seemingly arbitrary stakes of policy decisions more tangible for people.

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  • Advocacy Strategy: Integrated Campaigns for the Win

    Jan 10, 2019 by Elena Veatch

    A board with a fifty colored stickies on it

    Mail and Digital Belong Together in Your Advocacy Strategy

    The art of crafting a well-integrated advocacy strategy is akin to making a great book-to-film adaptation. When you find out a book you love will be made into a movie, you hope the story, characters, and message won’t be lost in translation across mediums. A good adaptation will capture the theme and boil the plotline down to its most important elements—after all, few among us have time to catch a twelve-hour movie (though I personally would be on board with a marathon re-cut of The Shining).

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  • The Difference Between Advocacy Strategy and Advocacy Tactics

    Jan 03, 2019 by Sophie Thurber

    Dog with ball in its mouth on sofa

    Do you know the difference between advocacy strategy and advocacy tactics?

    You and your organization have worked hard to create a great policy book. Now, how do you get Congress or your state legislature to turn policy recommendations into policy reality? You need to advocate for it. Advocacy can come in many shapes and budget sizes. But whether it’s round or square, big or small, you need to have a plan; you need an advocacy strategy that outlines your overall goal and effective tactics that will help you cross the finish line.

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  • 7 Questions with Deepak Puri Co-Founder of Democracy Labs

    Mar 08, 2018 by Hope Rohrbach

    Deepak Puri

    7 Questions with Deepak Puri Democracy Labs Co-Founder on the Intersection of Campaigning and Technology

    Deepak Puri previously worked at Oracle, Netscape and VMware, and is now the co-founder of the San Francisco, non-profit Democracy Labs. By deploying technology and creative innovation, Democracy Labs offers affordable business solutions for progressive groups and candidates across the country. We asked Deepak 7 questions focused about the intersection of campaigning and technology. Read his insights here! 

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  • Advocacy Video Tips for Internet Success

    Apr 17, 2017 by Shelley Rees

    advocacy video

    Straightforward Ideas to Get your Advocacy Video Seen and Shared 

    The viral success of the Ice Bucket Challenge showed us how powerful a great advocacy video can be, but trying to copy the format of that campaign isn’t the best way to make a splash. Instead, make sure your video is unique to your mission and relevant to your audience. Check out the following tips to ensure your video get seen and shared. 
        
    Grab Attention Immediately

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