• A Telephone Town Hall for My Political and Advocacy Campaign Needs

    Jul 30, 2020 by Joe Fuld

    cartoon of a woman sitting on a desk talking on the phone and two other people taking on the phone as well

    Is a Telephone Town Hall a Tactic Political and Advocacy Campaigns Need?

    What is a telephone town hall? Think of a telephone town hall as a cross between a radio talk show, an old-fashioned town hall, a member meeting, and a conference call all done in the comfort of your home or office. 

    Why host a tele-town hall: It seems like everyone is looking for ways to engage their organization, membership, and voters in a quick and compelling way. A telephone town hall is a way to move your audience. 

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  • How to Ensure Canvasser Safety During a Pandemic

    Jul 27, 2020 by Ben Holse

    yellow pedestrian crossing sign

    Canvasser Safety: What You Can Do to Stay Safe

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  • Incorporating Geofencing into Your Campaign Advertising

    Jul 16, 2020 by Sophie Thurber

    black birds perching on a green fence

    Harnessing Geofencing for Campaign Advertising

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  • Relational Organizing: Where to Start

    Jul 13, 2020 by Martín Diego Garcia

    5 hands raised of different skin tones each holding a cartoon heart in their hand

    So, you want to do relational organizing? Well, here is how you can start.

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  • Partisan Differences in Political Direct Mail

    Apr 29, 2020 by Heidi Job

    Drawing of elephant and donkey in republican and democratic colored hats

    Republican and Democratic Political Direct Mail Have More in Common than You Think 

    As a Democratic consulting firm, we are frequently asked if there is a partisan difference in political direct mail. The short answer? Not really.

    Of course, there are vast differences when it comes to message, but regardless of party, both sides use similar strategies to reach voters. From a design, creative, and targeting standpoint, there is little disparity between Democratic and Republican direct mail. 

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  • Political Campaign Strategy Tips

    Mar 02, 2020 by Joe Fuld and Sophie Thurber

    Political Campaign Strategy

    A Strong Political Campaign Strategy Means a Strong Campaign

    At any level, campaign fundamentals can mean the difference between building a winning or losing political campaign strategy. A lot of this will seem like common sense (and it is), but bear with me, because a lot of this stuff often falls by the wayside as campaigns are being built. In essence, a strong political campaign strategy (meaning, the overall plan to achieve an electoral victory) should rest on a foundation of some very basic building blocks and principles that will help to carry you across the finish line.

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  • Ultimate Guide to Writing Your Stump Speech

    Jan 02, 2020 by Martín Diego Garcia

    A picture of an open book on top of a rug

    Connect With Voters by Creating an Engaging and Concise Stump Speech

    Here is our ultimate guide to writing a great stump speech. We all know that the candidate is the campaign’s best asset, and the stump speech is the best campaign tool for delivering a 7C’s (clear, concise, contrastive, connective, creative, compelling, consistent) message and personal story about the candidate and campaign. 

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  • Ballot Measures | Go or No-Go Decisions

    Apr 25, 2019 by Hope Rohrbach

    Three paper airplanes flying in different directions. Two are black and one is neon yellow.

     

    Deciding to Put A Ballot Measure On the Ballot-Go Or No-Go

    In today’s political climate of political partisanship and mistrust, constituents are turning to ballot measures to bypass traditional government controls to pass legislation.

    Take some of the most notable 2018 ballot measure topics and trends:

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  • Crafting a Political Survey: Top Tips For Political Polling

    Aug 23, 2018 by Joe Fuld

    Crafting a Political Survey

    Survey Says: What Should I Look For In A Political Survey?

    I am not a pollster, and I don’t play one on T.V. But, I am a big consumer of political polling and spend a lot of time working with pollsters to craft political surveys. When it comes to creating a political survey, we often see folks make the same mistakes. No matter how good your pollster may be, it’s important that you avoid campaign-caused mistakes that can render even the most accurate and effective data useless. Here are some tips to ensure that your pollster data is being utilized in an effective manner!

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  • What is Relational Organizing and How Can it Help My Campaign?

    Aug 16, 2018 by Joe Fuld

    people on their phones and reading in a coffee shop

    Relational organizing tools and tips/neighbor to neighbor 2.0

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  • Strategic Communications: How to Write a Persuasive Political Speech

    Jul 17, 2017 by The Campaign Workshop

    strategic communications

    Using a Political Strategic Communications Plan to Win Over Audiences

    All candidates for political office should have a strategic communications plan in place, but not all candidates need to worry about writing lots of speeches for their campaign. For local office races, you may only find yourself wishing you had a speech during your announcement and on election night. In those moments, don’t panic! Writing a basic speech is easier than you think.

    Monroe’s Motivated Sequence

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