Legislative Advocacy is important because there comes a time in everyone’s life when they have to take a stand. While this moment is always more dramatic in the movies, it’s possible that you’ve come to this realization regarding a particular policy or issue in your locality. And if you’ve decided that you want to make a change in policy and advocate for your issue in your local legislature, it’s time for a little Legislative Advocacy 101.

Election Day is rapidly approaching, and while many campaigns and advocacy organizations are already implementing election-driven digital campaign strategies, day-of digital campaign techniques require a much different approach.

As Election Day approaches, I thought it would be a good idea to share some best practices for your GOTV Plan- Get Out The Vote Plan. These are tried and true GOTV tactics —we know they work.

Jeanette Russell is the Marketing Director for Attentive.ly, a tool we feature in our list of top campaign tools. Attentive.ly will help you make sure you get the right message across to the right list segment through social listening. Attentive.ly connects with most major CRMS as well.

This week we go Inside the Campaign Studio with political consultant Madalene Mielke. She is the Founder and Principal of the Arum Group, LLC.  She has over 20 years of experience working in political campaigns.  Madalene specializes in political and non-profit fundraising and political training.